Impressions - October 2009 - (Page 10)

Custom High-End Garment Design MOST POPULAR IMPRESSIONS WEB ARTICLES MOST SAVED 1. Take the Hazards Out of Risky Orders 2. Tips for Training Embroidery Operators 3. Off the Cuff: Selling to Religious Organizations: Part 1 of 2 4. Tips for Embroidery on Performance Fabrics 5. File Fixes Avoid Poor Sewouts MOST PRINTED 1. Take the Hazards Out of Risky Orders 2. Tips for Embroidery on Performance Fabrics 3. Off the Cuff: Selling to Religious Organizations: Part 1 of 2 4. File Fixes Avoid Poor Sewouts 5. Tips for Training Embroidery Operators A third-generation garment decorator, Zackary Faraj got the idea for a line of customizable T-shirts, Custom T Couture, Fairview, N.J., after seeing the decline in domestic garment production. “After we embellished millions of garments for the dress and evening wear industry, I felt I should apply our knowledge and experience in a new way by offering individuals the same design elements that high-end designers use,” says Faraj, president of Faraj Inc. and Custom T Couture. In addition to offering printing and design uploading, Custom T Couture also offers “iDesign,” a state-ofthe-art Photoshop-like design program that lets customers add clip art or custom images. Beads can be added to designs using a patent-pending beading technique. “The technique was cre- Custom T Couture has developed a patented technique that lets customers create customized garments that incorporate beads. ated, developed and tested by us on millions of dresses and couture garments,” Faraj says. “It is inexpensive, fast and has an amazing sparkle and 3-D look.” Customers also can decorate with rhinestones, embroidered and fabric appliqués, hot-ﬁx transfers, bead art and beaded clip art motifs that are ready to use and edited to the customer’s preference. Garments are decorated in New Jersey factories and shipped within a few days. Targeting fashion-oriented clients, Custom T Couture has caught the eye of at least one reality TV personality: Kim Zolciak of “Real Housewives of Atlanta.” Zolciak promotes Custom T Couture on various talk shows and on her Web site, kimzolciak.com. For more information on Custom T Couture, visit customtcouture.com. — Jennifer Morrell SWF East Launches Fundraiser at ISS Atlanta For the ﬁrst time, SWF East, Tampa, Fla., held a fundraiser beneﬁtting breast cancer research and awareness at the recent Imprinted Sportswear Show in Atlanta, held Sept. 10-12. “[We] picked Atlanta because last year and this year, SWF has focused on the Susan G. Komen 3-Day Walk, as well as breast cancer awareness,” says Linda Shahvaran, general manager, SWF East. “The walk is Oct. 30, so we are in the midst of raising funds to support the walkers.” Show attendees got a chance to see Design & Click, an online tool that lets customers create their own designs — at any time — for MOST E-MAILED 1. Take the Hazards Out of Risky Orders 2. Off the Cuff: Selling to Religious Organizations: Part 1 of 2 3. Tips for Embroidery on Performance Fabrics 4. Apparel in a New ‘Lite’ 5. File Fixes Avoid Poor Sewouts To read any of these articles, visit impressionsmag.com. Find the Search box at the top of the page and input the article title (in full or in part) — in quotation marks — and hit Enter on your keyboard or click the blue circle next to the Search box. SWF East and its ISS Atlanta staff kicked off a fundraiser at the event to help raise funds for breast cancer awareness and research. The fundraiser included T-shirts decorated with ribbons and rhinestones (shown above). fully customized products. Attendees also could purchase T-shirts decorated with ribbons and rhinestones for $5 and $10, respectively. All proceeds went to the The Breast Cancer Society, Inc. Design & Click includes hundreds of full-color raster designs and vector clip art images. Customers also can add text and change color — all with the click of a mouse. The online tool also includes artwork from Great Dane Graphics. Shahvaran says Design & Click received a “great amount of interest,” and that the company raised $795 during the three-day show. She says SWF East will continue holding the fundraiser at its next two Extravaganza shows, to be held this month and in November. For more information, visit swfeast.com. — J.L. impressionsmag.com Impressions >> October 2009 http://www.kimzolciak.com http://www.customtcouture.com http://www.impressionsmag.com http://www.swfeast.com http://www.impressionsmag.com

Table of Contents for the Digital Edition of Impressions - October 2009

Impressions - October 2009
Contents
First Impressions
FYI
Product Gallery
Green Shop Tour
Wovens: The Corporate Workhorse
Design & Digitizing
Production
For Screen Printers Only
Online Directory
Business to Business
Classifieds
Ad Index
On Design

Impressions - October 2009