Impressions - April 2011 - (Page 8)

FROM THE SHOW DIRECTOR ISS Focus: Columbus 2011 pring has arrived! Because this is a time of year that means renewal, it is only appropriate that the Imprinted Sportswear Shows (ISS) return to Columbus, Ohio. Mark your calendars for April 7-9 to join us at the Greater Columbus Convention Center. ISS has not held an event in Ohio since 2004, and we are excited to return to the Midwest! This ISS event offers you the chance to keep current with market trends, learn new technologies, gain inspirational ideas and enhance your business productivity. You will discover innovative products in the areas of screen printing, embroidery, sublimation and digitizing. We want you to prosper. The ISS conference program offers 24 individual seminars and four full-day workshops from which you can learn and grow. Further your education by taking advantage of one of our offerings! Sign up early and an individual seminar only costs $25. The philosophy is simple, really: If your business grows, the decorated apparel industry will grow as well. Any information you need regarding the show or our educational program can be found at issshows.com. However, we welcome you to call us directly so that we can answer your questions personally. Our individual contact information can be found to the right of this column. Jeanine, Erin, Sarah and I are here to assist you in any way we can. Use your smartphone to scan the QR code below. It will take you directly to our Columbus registration link. Registration for this event is free if you sign up before April 6. At the show, stop by the Impressions booth to check out the winners of the 2010 Impressions Awards competition. This is your chance to see who took home top honors in innovative screen printing techniques, elaborate embroidered works and other unique embellishing processes. Columbus is the largest city in Ohio. Great dining and shopping are within walking distance of the Greater Columbus Convention Center. Check out experiencecolumbus.com for area information, and remember to take some time to enjoy what this great city has to offer! Play booth bingo and you can be eligible to win a $100 AMEX gift card each day during show hours. Bingo cards will be available at the registration desk. We hope you enjoy the show! All of us here at ISS and Impressions look forward to working with and seeing you at the remaining 2011 shows in Atlanta and Ft. Worth, Texas. IMPRINTED SPORTSWEAR SHOWS 2011 ISS Long Beach Jan. 21-23 ISS Orlando Feb. 24-26 ISS Atlantic City March 11-13 ISS Columbus April 7-9 ISS Atlanta Sept. 8-10 ISS Fort Worth Sept. 29-Oct. 1 s CONTACT US 1145 Sanctuary Parkway, Suite 355 Alpharetta, GA 30009 (770) 569-1540, (800) 241-9034; Fax: (770) 569-5105 SALES GROUP SHOW DIRECTOR NIKKI HOUSTON • (770) 291-5416 NIKKI.HOUSTON@NIELSEN.COM ACCOUNT EXECUTIVE ERIN CIANCIOLO • (770) 291-5486 ERIN.CIANCIOLO@NIELSEN.COM ACCOUNT EXECUTIVE JEANINE GOFORTH • (770) 291-5414 JEANINE.GOFORTH@NIELSEN.COM ACCOUNT EXECUTIVE SARAH MALLETT • (770) 291-5418 SARAH.MALLETT@NIELSEN.COM OPERATIONS OPERATIONS MANAGER EKITA SHAW • (770) 291-5506 EKITA.SHAW@NIELSEN.COM CONFERENCE CONFERENCE MANAGER LAURA CASKEY • (770) 291-5590 LAURA.CASKEY@NIELSEN.COM MARKETING MARKETING MANAGER ISS SHOW DIRECTOR Nikki.Houston@nielsen.com (770) 291-5416 ELAINE AMACHER • (770) 291-5423 ELAINE.AMACHER@NIELSEN.COM Nielsen Expositions 8 Impressions >> April/May 2011 impressionsmag.com http://www.issshows.com http://www.experiencecolumbus.com http://www.experiencecolumbus.com http://www.impressionsmag.com

Table of Contents for the Digital Edition of Impressions - April 2011

Impressions - April 2011
Contents
First Impressions
From the Show Director
FYI
Product Gallery
In the Team Spirit
Top Sellers
Decorated Apparel: The Next Generation
Adjusting Your Business to the ‘New Normal’
Design & Digitizing
Graphics & Design
For Screen Printers Only
Online Directory
How to Achieve Quality Digital Prints on Dark Shirts
How to Sublimate on Caps
Business to Business
Classifieds
Ad Index

Impressions - April 2011