Impressions - June/July 2013 - (Page 8)

The Boston Strong T-shirts designed by Nick Reynolds and Chris Dobens helped raise more than $500,000 for The One Fund Boston. ‘Boston Strong’ Stands Tall a fter the tragic bombings at the Boston Marathon last April, Nick Reynolds and Chris Dobens contacted Milwaukee-based Ink to the People to design a T-shirt meant to raise money to be donated to The One Fund Boston, a charity was formed by Massachusetts Governor Deval Patrick and Boston Mayor Tom Menino to assist people most affected by the tragedy. The Emerson College students used Ink to the People’s online design platform to create their T-shirt. They chose the phrase “Boston Strong,” which was printed in yellow on royal blue Gildan 2000 Ultra Cotton T-shirts, colors similar to the signature colors of the Boston Marathon. “We came up with the phrase ‘Boston Strong’ as a way to show support to our community,” Dobens says. “We are grateful to be able to contribute and, in our own way, help the victims of this tragedy.” The pair promoted the shirts through social media outlets like Facebook and Twitter, thinking they would sell about 200 shirts at $20 each. Within days, they had sold more than 11,000. Ink to the People agreed to donate 100% of the sales from the ﬁrst 1,500 Boston Strong shirts to the charity. After that, they recouped their printing and production costs, and donated all proceeds from the sale (about $15 per shirt) to The One Fund Boston. As of press time, 56,684 Boston Strong shirts had been sold, and more than $500,000 had been raised. For more information, visit inktothepeople.com. —M.M.H. Enter the 2013 Impressions Awards Today! Apparel decorators, now is your chance to have your work displayed and judged in the industry’s most prestigious competition: the 2013 AWARDS 2013 Impressions Awards. Decorators of all sizes and experience levels are invited to submit their work. The beauty of this industry is that you don’t have to be the biggest to be the best. The 35th annual contest will be judged at the Fort Worth Imprinted Sportswear Shows (ISS) event, which will be held 8 Impressions | June/July 2013 Sept. 26-28. Impressions Awards winners will be announced Sept. 28. All winners will be featured in the January 2014 issue of Impressions magazine, online in the Impressions Awards & Design Galleries and through Impressions’ Facebook and Twitter social media sites. Winning entries also will be displayed at the Impressions booth at all 2014 ISS events. As always, there is no cost to enter, and contestants can enter as many categories as they wish. The only catch is that you must submit a separate sample and entry form for each entry. We encourage all interested contestants to enter today! The deadline for entry is Aug. 23, 2013. To download an entry form with complete rules and other information, visit impressionsmag.com and look for the Impressions Awards logo in the top rotator. — M.D. impressionsmag.com http://www.inktothepeople.com http://www.impressionsmag.com http://www.impressionsmag.com http://www.impressionsmag.com

Table of Contents for the Digital Edition of Impressions - June/July 2013

Impressions - June/July 2013
Contents
First Impressions
From the Show Director
FYI
Product Gallery
ISS Conferences
Outfitting Tots & Teens
Is the Price Right?
Heat Printing for Friday Nights
Shop Spotlight
Embroidery Design & Digitizing
Online Directory
Embroidery Production
Screen Printing Production
Screen Printing Technique
Tech Tips
Classifieds
Ad Index

Impressions - June/July 2013