KBB - May/June 2013 - (Page 42)
WEB SAVVY
David Stimmel
STIMMEL CONSULTING GROUP, INC.
www.stimmeldesign.com
Is there someone you wish would follow you?
Sure. It could be the CEO of Sub-Zero or the
editor and publisher of Architectural Digest, so
I can share my ideas on where the industry is
going for its next “look.” I think our industry is
desperately searching for it, but has not found
it yet.
Whom do you follow on Twitter? Hutker
Architects. I was fortunate enough to work
with them in a home in Menemsha, Mass.
I love their work! Also @knittingzeal and @
fortunecookie, plus the ones you’d expect – DIY,
HGTV, House Beautiful and others. It’s always
good to see what your clients see.
Where are you geographically? We are
centered in the suburbs of Philadelphia, in a
400 — yes, 400-sq.-ft. — studio in a retail area
known as the Main Line. We also have offices
in Maryland’s Eastern Shore, Apex, N.C., and
Indiana. Recently, we have been spending
a considerable amount of time on projects
in Cape Cod and the islands of Martha’s
Vineyard and Nantucket, as well as New York
City, so we expect to expand in those locations
within the next two years.
Where are you professionally? I am the
president and senior designer of the Stimmel
Consulting Group, Inc. Our primary focus
is kitchen, bath and millwork design at the
upper-middle to high-end market. We are
National Kitchen of the Year award winners
(seven times, from five different groups), along
with [being awarded] similar honors for
baths and other rooms. We have worked on
product development for various kitchen- and
bath-related products. Our work has been
published in more than 50 magazines on three
continents and seen on HGTV and DIY.
What is your Twitter handle? I have a Twitter
handle that I keep private. It’s just for friends,
family and clients who have become…well…
more then just clients. I recently opened
another relating to business @stimmeldesign.
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Are you on Facebook? Of course, isn’t
everyone? I have a personal page for friends
and family, but not one for my business. I’ve
yet to see a kitchen- and bath-related page
that was as good as a good, informative
e-newsletter. We retain clients all over the
nation via our website. Currently we are
designing a whole house 400 miles from
our nearest office, complete with kitchen,
baths, library, boudoir and an interior millwork
package. We cultivated the lead through our
website.
What do you do on Twitter and Facebook? I’m
more old school. I love staying in touch with
friends via Facebook and Twitter, but I don’t
love the concept of using Facebook as a
business tool.
How often do you update on both? When the
mood strikes and time is available. We check
our website regularly and answer every request
from “What is this tile in the room I saw on
HGTV?” to “Why did you choose walnut over
oak for that vanity on page 54?” Everyone gets
answered.
Do you have a blog and what kinds of topics
do you blog about? I have written many
articles that have been published, but I
May/June 2013 / www.kbbonline.com / The Official Sponsor of KBIS www.kbis.com
currently don’t blog. However, I expect to jump
in before the end of the year.
What are three favorite blogs or websites you
read for kicks?
I love the humor of Stephen Colbert and Jon
Stewart of the “Daily Show.” It is a great break
from my day. I love to cruise Houzz just like
everyone else. In our studio we stream WMVY.
com. If you don’t listen you should, because it’s
the best mix of music ever.
What kind of phone do you have? DroidX
What do you use your phone for? What don’t
we use our Droid for, besides the obvious —
photos, recording meetings, flashlight and
scheduling? Who could live without texting?
I end every day with 15 minutes of clearing
my mind and writing text drafts to send the
following morning when I wake up. The Color
Note app has made the need for a day
planner obsolete.
What work-related apps have you
downloaded? Essential Kitchen Bathroom
Bedroom magazine’s app (from the U.K.) is
terrific. eBay and Etsy apps are mainstays. The
Weather Channel and Trulia are critical when
you have projects all over North America. Trulia,
if used properly, can tell you so much about a
township, street or house across the country.
Do you have an iPad or tablet? An iPad. We
use it for note taking and as a portfolio. And
much, much more.
How much time during the week do you spend
on social media? Difficult to say, every week
and day is different.
Is this problematic? No, I won’t let it distract my
focus. I like to keep my eye on the prize. ■
—Janet Groeber
http://www.stimmeldesign.com
http://www.kbbonline.com
http://www.kbis.com
Table of Contents for the Digital Edition of KBB - May/June 2013
KBB - May/June 2013
Editorial
Show Director’s Note
Online Contents
Opinion
KBIS SPECIAL SECTION
Web Savvy
Trends
Products
Abroad
Design
Form and Function
A “Wow” Design
Favorites
Ad Index
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