IIDA Perspective - Fall/Winter 2011 - 25

ArCHITECTurAL PHoTogrAPHEr AnD FormEr mAgAZInE PHoTo EDITor BILyAnA DIMITroVA DIsCussEs THE InTrICACIEs oF DoCumEnTIng your InTErIor DEsIgn ProJECT.

ThE InSIDE PICTUrE

one would think that digital photography—now the norm for commercial assignments—would be a faster and easier process. But, in many ways, it’s just as complex as shooting in film, with a new set of issues for designers to be aware of. In a few years the industry has evolved from the standard 4x5 camera to that of the full-frame 35mm digital sLr camera. now, with the expense of film no longer an issue, along with the greater potential to adjust images digitally, photographers end up taking a multitude of exposures that are layered into one perfectly balanced file in post-production. so, while there’s less dependency on perfecting on-site lighting or time spent setting the stage, considerably more energy is spent in front of the computer screen after the shoot.
The digital format has also shifted photography from just living on the pages of magazines to proliferating across hundreds of blogs and Web sites—with image quality varying greatly. now anyone with a “share” button can upload snapshots of design projects taken with their phone. so should designers continue to commission professional photographers to document their work? Is it overkill, when project images may end up as low-res files on a design blog versus in a spread of a glossy magazine? Is any amateur with a decent digital camera and post-production software good enough to document your projects? If you take your work seriously, no, that’s not good enough. remember that many people will experience your work through photography alone. Therefore, the quality of the documentation of your work becomes inextricable with the quality of your design. And just as your clients select you for your experience, knowledge, and talent to deliver superior interiors, it’s worth working with a photographer who has the background to provide you with images you’re proud of.

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Table of Contents for the Digital Edition of IIDA Perspective - Fall/Winter 2011

IIDA Perspective - Fall/Winter 2011
From IIDA
Contents
Q+A
Open Source
Power Tools
CEU Course
The Inside Picture
Social Network
Retaking Place
MythBusters
Design Decoded
Resources
Viewpoints
IIDA Perspective - Fall/Winter 2011 - IIDA Perspective - Fall/Winter 2011
IIDA Perspective - Fall/Winter 2011 - Cover2
IIDA Perspective - Fall/Winter 2011 - From IIDA
IIDA Perspective - Fall/Winter 2011 - 2
IIDA Perspective - Fall/Winter 2011 - Contents
IIDA Perspective - Fall/Winter 2011 - 4
IIDA Perspective - Fall/Winter 2011 - 5
IIDA Perspective - Fall/Winter 2011 - 6
IIDA Perspective - Fall/Winter 2011 - Q+A
IIDA Perspective - Fall/Winter 2011 - Open Source
IIDA Perspective - Fall/Winter 2011 - 9
IIDA Perspective - Fall/Winter 2011 - 10
IIDA Perspective - Fall/Winter 2011 - 11
IIDA Perspective - Fall/Winter 2011 - 12
IIDA Perspective - Fall/Winter 2011 - 13
IIDA Perspective - Fall/Winter 2011 - 14
IIDA Perspective - Fall/Winter 2011 - 15
IIDA Perspective - Fall/Winter 2011 - Power Tools
IIDA Perspective - Fall/Winter 2011 - 17
IIDA Perspective - Fall/Winter 2011 - 18
IIDA Perspective - Fall/Winter 2011 - 19
IIDA Perspective - Fall/Winter 2011 - 20
IIDA Perspective - Fall/Winter 2011 - 21
IIDA Perspective - Fall/Winter 2011 - CEU Course
IIDA Perspective - Fall/Winter 2011 - 23
IIDA Perspective - Fall/Winter 2011 - The Inside Picture
IIDA Perspective - Fall/Winter 2011 - 25
IIDA Perspective - Fall/Winter 2011 - 26
IIDA Perspective - Fall/Winter 2011 - 27
IIDA Perspective - Fall/Winter 2011 - 28
IIDA Perspective - Fall/Winter 2011 - 29
IIDA Perspective - Fall/Winter 2011 - Social Network
IIDA Perspective - Fall/Winter 2011 - 31
IIDA Perspective - Fall/Winter 2011 - 32
IIDA Perspective - Fall/Winter 2011 - 33
IIDA Perspective - Fall/Winter 2011 - Retaking Place
IIDA Perspective - Fall/Winter 2011 - 35
IIDA Perspective - Fall/Winter 2011 - 36
IIDA Perspective - Fall/Winter 2011 - 37
IIDA Perspective - Fall/Winter 2011 - 38
IIDA Perspective - Fall/Winter 2011 - 39
IIDA Perspective - Fall/Winter 2011 - 40
IIDA Perspective - Fall/Winter 2011 - 41
IIDA Perspective - Fall/Winter 2011 - 42
IIDA Perspective - Fall/Winter 2011 - MythBusters
IIDA Perspective - Fall/Winter 2011 - 44
IIDA Perspective - Fall/Winter 2011 - 45
IIDA Perspective - Fall/Winter 2011 - 46
IIDA Perspective - Fall/Winter 2011 - 47
IIDA Perspective - Fall/Winter 2011 - Design Decoded
IIDA Perspective - Fall/Winter 2011 - 49
IIDA Perspective - Fall/Winter 2011 - 50
IIDA Perspective - Fall/Winter 2011 - 51
IIDA Perspective - Fall/Winter 2011 - 52
IIDA Perspective - Fall/Winter 2011 - 53
IIDA Perspective - Fall/Winter 2011 - Resources
IIDA Perspective - Fall/Winter 2011 - 55
IIDA Perspective - Fall/Winter 2011 - Viewpoints
IIDA Perspective - Fall/Winter 2011 - Cover3
IIDA Perspective - Fall/Winter 2011 - Cover4
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https://www.nxtbook.com/nxtbooks/nielsen/perspective_2011fallwinter
https://www.nxtbook.com/nxtbooks/nielsen/perspective_2011springsummer
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