Successful Meetings - July 2009 - (Page 42)

Industry Roundtable READER RI • Learn the current landscape for meetings • See how virtual meetings can reduce event costs • Find out why corporate social responsibility is here to stay Participants Vincent Alonzo Editor-in-Chief, Successful Meetings, moderator Talking Meetings SEVEN KEY MEETINGS INDUSTRY EXECS WEIGH IN ON WHERE THE INDUSTRY IS HEADED Steve Hacker President, International Assoc. of Exhibitions and Events I Jack Horne Vice President of Sales, Hyatt Hotels & Resorts Christine Duffy President & CEO, Maritz Travel Dave Scy p i n s k i Senior Vice President, Conference Direct n May, hundreds of cities, states, and businesses nationwide participated in National Tourism Week, the new annual salute to travel and tourism in America, presented by the U.S. Travel Association. During that week the Orlando CVB hosted a meetings and convention industry roundtable that included top executives from the hospitality and meetings industries. Here’s what they had to say about some key issues facing the meetings industry. V i n c e n t A l o n z o : The meetings industry was on The other thing that we are seeing as a new trend is the incorporation of virtual meetings into an organization’s meetings mix. S h e rr if Ka ra m at: There is some stabilizing going on. Clearly, some sectors are affected more than others. I believe that meeting planners are looking for partners that are relevant. Those suppliers that are providing value are the ones who will stay in the game. G a r y S a i n : CVBs have never really been involved with helping to market or brand an event, or build attendance, but a lot of meeting planners are asking us to use the marketing expertise we use to promote the leisure side of our destination to help them make sure their attendance meets or exceeds previous years. Dave Scy p i n s k i : The economy has stopped hemorrhaging. However, it is still slow. A lot of associations right now are laying off Sherrif Karamat COO, Professional Convention Management Assoc. quite a rollercoaster ride in the first half of 2009. Where do things stand now? Christine Duffy: We have gotten to the point where we are not seeing more programs canceled, and we are actually seeing bookings coming back for 2010—even some that had canceled programs that would have operated in the fall of 2009 are reconsidering. So I think that’s good news. Mike Pusateri President & CEO, Vantage Strategy Gar y Sain President & CEO, Orlando/Orange County CVB 42 I SM I July 2009 I SuccessfulMeetings.com http://www.SuccessfulMeetings.com

Table of Contents for the Digital Edition of Successful Meetings - July 2009

Successful Meetings - July 2009
Contents
Editor's Letter
News Update
Education
Mouth for Sale
Incentive Insights
Meetings Law
Management Matters
Gurus
Path to Success
Cover Story: ROI Guide
Medical & Pharmaceutical Meetings
Safety & Security
Industry Roundtable
Places + Spaces
Alabama
Georgia & the Carolinas
Hong Kong
Melbourne
Golf Meetings
Planning a golf meeting, 101
Formats, games, prizes, and the awards ceremony
The how, what, why, and win of hole-in-one insurance
How the PGA professional can help your meeting plans
A woman’s view of golf
Opinion: The (new) perception of golf resorts
In closing: Boondoggle is not part of the golf vocabulary
Hawaii
Business Unusual
Q&A with Michael Murray
The Latest and Greatest

Successful Meetings - July 2009