SNOWSPORTS INDUSTRIES AMERICA Greetings Welcome to the inaugural Outdoor Retailer Winter Online show! Although we will see you virtually, we want all of our members to know that WE MISS YOU! And while you are just a Zoom call away, we look forward to when we can meet again in person and share some laughs. This has been a tough year that has tested our resolve and resilience, but I know we will come out better and stronger on the other side. Until then, just remember that SIA is here for you. Whether it's education, inclusion, climate, or consumers, we have the tools to help this industry thrive. We are United by Winter. Sincerely, NICK SARGENT SIA President 8 OUTDOOR RETAILER / January 2021https://snowsports.org/