continued from last page tools to remotely control all of their inventory, Smartlink™ M2M technology eliminates outdated methods of operation, like driving to the billboard to manually input schedule adjustments. Smartlink™ units are programmed to automatically adjust to daily sunset/sunrise changes, based on a billboard's latitude and longitude. For billboards that require illumination prior to sunset, offset features are available for users to customize scheduling to meet client demands. Smartlink™ enables users to remotely turn off lights on unsold billboard faces -- and remotely turn them back on again when they are sold -- from any web-enabled device. Smartlink™ provides seamless integration with all charting 36 | out of home magazine | may | june 2014 systems, which enables companies to streamline daily operations. Proof of Performance reports are available to validate schedules, thus enabling billboard companies to provide more efficient customer service to advertisers, as well as fewer illumination credits. alarms are indicated on the home page in red to show when a structure has a power loss, when power