Spirit Magazine - August 2013 - (Page 138)
Spotlight
MAKING CONNECTIONS Customers can combine Southwest and AirTran flights on a single reservation.
One Step Closer to One LUV
At Southwest Airlines, we are always looking
for opportunities to give our Customers more.
The acquisition of AirTran Airways in 2011 has
allowed us to do exactly that, and, thanks to the
recent connection of the two airlines’ networks,
we are pleased to offer more flights to more
destinations. Full integration will be completed
by the end of 2014. In the meantime, we are
working hard to ensure that Customers don’t
have to wait to enjoy the benefits of our extended
route network.
One of the most valuable results of the fully
connected Southwest-AirTran network is that
Customers now have the Freedom to Fly to 97
destinations in 41 states, the District of Columbia, the Commonwealth of Puerto Rico, and six
near-international countries. Additionally, Members of the airlines’ Frequent Flyer programs—
Southwest’s Rapid Rewards and AirTran’s A+
Rewards—can currently transfer their points
or credits between the two, allowing them to
redeem for either Southwest or AirTran flights.
“With a connected network, we can offer
Customers more itineraries, more destinations,
more low fares, and a taste of what’s to come once
the integration is complete,” says Bob Jordan,
138 SPIRIT AUGUST 2013
Southwest’s Chief Commercial Officer and the
President of AirTran.
Customers are now able to add one or more
AirTran domestic flight segments to a Southwest
itinerary, using Southwest booking channels
such as southwest.com. Customers may also
book Southwest flight segments connecting to
an AirTran itinerary through AirTran channels
like airtran.com.
This means that for the first time Southwest
Customers can connect international AirTran
segments to Southwest segments in a single
reservation purchased through AirTran. Wanna
get away? We suggest Cancún, Los Cabos, Mexico
City, Montego Bay, Nassau, or Punta Cana—
international hot spots all made accessible
through our newly connected route network.
Eventually, all AirTran flights will be integrated into the Southwest brand within a single
network, reservation system, and Frequent Flyer
loyalty program. Until then, Southwest is delighted to continue to provide our Customers more
itineraries, more destinations, and more low
fares. —Liz Blumberg
PHOTOGRAPHY BY STEPHEN M. KELLER
Connected route networks offer more options to travelers.
http://www.southwest.com
http://www.airtran.com
Table of Contents for the Digital Edition of Spirit Magazine - August 2013
Spirit Magazine - August 2013
Contents
Gary’s Greeting
Gary’s Greeting en Español
Star of the Month
Freedom Story
From the Editor
Your Words
Your Pictures
Media Center
Eat Drink Sleep
The Numbers
Wise Guide
Business
The Greatest Show on Turf
Flipped Out
Your Adventure In Grand Rapids
Life Adventure In Grand Rapids
Calendar
Fun!
Spotlight
Community Outreach
Route Map
Rapid Rewards Partners
Flight Service
The “If” List
Spirit Magazine - August 2013
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