Pennsylvania Angler & Boater - November/December 2021 - 43

Each spoon is handcrafted to ensure the best quality. Extra
heavy wire is used in all spinning lures to reduce bending.
popular lures for many years. We still use those dies, "
said Dunbar.
The company's major claim to fame was the 3/32-ounce
spoon they called Frizz's Spoon after Jack's brother.
When Dunbar purchased the business, it consisted only
of spoons from 3/32- to ¼-ounce. Frizz's Spoon is still the
biggest seller.
" The Frizz's Spoon is a fly fishing spoon that trout
anglers fish like a streamer. It also caught on with
panfish anglers. On a spinning rig, you can run it 18- or
24-inches below a bobber and pop it along. It comes up
and then flutters back down. It is so popular, we also
sell it with 24 lures on each card. We do quite well with
it, and in the Upper Midwest, we basically have a cult
following, " said Dunbar.
According to Dunbar, they are still in transition. " We
press our brass, and we ramped up that process. We
Superior Spinners were added to the Hofmann's Lures Inc
lineup after the company was purchased and moved from
Ohio to Pennsylvania.
purchased new equipment, so instead of pressing one lure
in a die, we now have progressive dies, so the steps are
happening automatically without changing the die set. We
are getting much more efficient, " said Dunbar.
Business is booming too, and the company currently
has more than 130 SKUs. " We were shipping to nine Bass
Pro Shops and Cabala's when I purchased the company,
and now we ship to every one of their distribution centers.
And, we brought on Big 5 Sporting Goods and support
432 of their stores. So, we are growing while there are also
a lot of changes happening, " said Dunbar.
Hofmann's Lures Inc added a line called Superior
Spinners and are introducing a new trout pattern for their
Mitey-Mite. They are in the prototype development stage of
larger spoons for the steelhead market called the King XL's.
All of Hofmann's spoons have a rivet that attaches the
hook to the spoon. " Every spoon gets a hole in the center,
and we basically slide the eye of the hook through the hole
and then rivet the hook to the spoon, so you do not have to
worry about solder breaking or the hook coming loose. We
use an extra-thick wire for our spinners, so they do not bend
as easily as some of those made overseas, " said Dunbar.
Their lures are powder coated and acrylic painted, and
the nickel and gold plated finish on their lures is jewelry
quality. " My wife and daughter use some spoons to make
necklaces and earrings that they sell online and at fishing
shows. They are a big hit, " said Dunbar.
" This is a family-oriented business. We are very proud
Dave Dunbar, owner of Hofmann's Lures Inc, offers assorted
colors of Frizz's Spoons on a card of 24.
www.fishandboat.com
about what we produce here. Made in the USA quality
is important to us, and while we understand that some
companies want to make
the dollar, we believe
there is more to it, "
said Dunbar.
Pennsylvania Angler & Boater * November/December 2021
Hofmann's Lures Inc
www.hli.fish
43
http://www.hli.fish http://www.fishandboat.com http://www.fishandboat.com
Pennsylvania Angler & Boater - November/December 2021

Table of Contents for the Digital Edition of Pennsylvania Angler & Boater - November/December 2021
