The Pellucid Perspective - January 2012 - (Page 1)
The
Vol. 3, No. 1
Pellucid Perspective
January 2012
TEE TIME PROVIDERS By Harvey Silverman MANAGEMENT CONTRACTS MARKETING 101 FRANCHISING
2 Is the strategy change at GolfNow seismic or subtle? 5 2011 a target-rich environment for (most) management companies By Jim Dunlap 7 Marketing 101, Pellucid-style By Jim Koppenhaver 9 Great Life Golf growing, adds franchise option By Jim Dunlap 11 Show time! By Jim Dunlap 12 December weather impact: A Christmas present for the golf industry 15 Milwaukee, WI Core Business Statistical Area (CBSA) 16 Ahwatukee group acquires Foothills Golf Club 18 Golf not “linked-in” to reality? By Jim Dunlap
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Table of Contents for the Digital Edition of The Pellucid Perspective - January 2012