The
Vol. 6, No. 7
July 2015
golf industry demographics
2 2015 rounds up but revenue trailing
By Stuart Lindsay
golf litigation
5 Golf course threatened by latest in series of reverse
discrimination complaints
By Jim Dunlap
tee time marketing
6 NGCOA 's no-go decision on tee time sales wise, but more
controls needed
By Rob Larsen
golf marketing
8 Golf gets a seat at the multi-billion dollar gift card table
By Jim Dunlap
millennials interest
9 Millennials seek answers to what golf offers to them
By Jim Koppenhaver
INDUSTRY SCORECARD
12 June golf weather impact: A second core month of "neutral"
MARKET FOCUS
15 Potential for Nirvana, but grungy performance slowing
Seattle operators
THE LAST WORD
17 Trumped? By Jim Dunlap
www.PellucidCorp.com
The Pellucid Perspective
1
http://www.PellucidcorP.com
Table of Contents for the Digital Edition of The Pellucid Perspective - July 2015