IEEE Electrification - March 2022 - 68

has already reached problem-solution fit (gate 1). According
to Figure 1, the next development to be reached after gate 1
is electric motorcycle engineering design and development
and its business development. However, business side development
will not be discussed in this work; it will be reported
elsewhere in separate publication.
Engineering Development
The engineering development stages are presented in Figure
4. They involves basic and detailed engineering
design, MVP development and iteration (prototyping),
testing, revisions, and final design. The basic engineering
is based on the electric scooter design specification in Figure
5(a). A longitudinal mode is used to dynamically
model the electric scooter. The MATLAB and Simulink
models are then employed to simulate the electric scooter
with a standard driving cycle urban dynamometer
driving schedule (UDDS). The governing equations for
modeling and simulating the longitudinal electric scooter
model are as follows:
Products and Technologies
Business Growth
(Innovative Accounting)
MVP 1
MMP
MVP n
R&D
Customer Test
First Customer
GTM Strategies
Gate 1 BMC 1
Problem-Solution
Fit
Ideation
BMC n Gate 2
Business Model Development
Incubation
Product-Market
Fit
Validated BMC
Acceleration
Gate 3
Go To Market
Dave McClure Pirates Metrics
Sales and Marketing
Figure 1. The proposed framework of innovation to be implemented in the development of electric motorcycles. BMC: business model canvas;
GTM: go to market.
Referral
Revenue
Retention
Activation
Acquisition
Integrated Smart Monitoring System
Futuristic Design
Big Space Box
High-Accuracy Programmable Controller
Bank Angle Sensor
LED Power Saver
Hydraulic Disk Brake
High-Capacity Li-Ion Battery
Side-Stand Cut-Off System
High-Efficiency 5-kW Radial BLDC Motor
Pulley Belt Reduction
Figure 2. An artist drawing and specifications of the to-be-developed electric scooter. Li-ion: lithium-ion.
68
IEEE Electrification Magazine / MARCH 2022
Ideas
Gate 1
Gate 2
Gate 3

IEEE Electrification - March 2022

Table of Contents for the Digital Edition of IEEE Electrification - March 2022

Contents
IEEE Electrification - March 2022 - Cover1
IEEE Electrification - March 2022 - Cover2
IEEE Electrification - March 2022 - Contents
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IEEE Electrification - March 2022 - Cover3
IEEE Electrification - March 2022 - Cover4
https://www.nxtbook.com/nxtbooks/pes/electrification_december2022
https://www.nxtbook.com/nxtbooks/pes/electrification_september2022
https://www.nxtbook.com/nxtbooks/pes/electrification_june2022
https://www.nxtbook.com/nxtbooks/pes/electrification_march2022
https://www.nxtbook.com/nxtbooks/pes/electrification_december2021
https://www.nxtbook.com/nxtbooks/pes/electrification_september2021
https://www.nxtbook.com/nxtbooks/pes/electrification_june2021
https://www.nxtbook.com/nxtbooks/pes/electrification_march2021
https://www.nxtbook.com/nxtbooks/pes/electrification_december2020
https://www.nxtbook.com/nxtbooks/pes/electrification_september2020
https://www.nxtbook.com/nxtbooks/pes/electrification_june2020
https://www.nxtbook.com/nxtbooks/pes/electrification_march2020
https://www.nxtbook.com/nxtbooks/pes/electrification_december2019
https://www.nxtbook.com/nxtbooks/pes/electrification_september2019
https://www.nxtbook.com/nxtbooks/pes/electrification_june2019
https://www.nxtbook.com/nxtbooks/pes/electrification_march2019
https://www.nxtbook.com/nxtbooks/pes/electrification_december2018
https://www.nxtbook.com/nxtbooks/pes/electrification_september2018
https://www.nxtbook.com/nxtbooks/pes/electrification_june2018
https://www.nxtbook.com/nxtbooks/pes/electrification_december2017
https://www.nxtbook.com/nxtbooks/pes/electrification_september2017
https://www.nxtbook.com/nxtbooks/pes/electrification_march2018
https://www.nxtbook.com/nxtbooks/pes/electrification_june2017
https://www.nxtbook.com/nxtbooks/pes/electrification_march2017
https://www.nxtbook.com/nxtbooks/pes/electrification_june2016
https://www.nxtbook.com/nxtbooks/pes/electrification_december2016
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https://www.nxtbook.com/nxtbooks/pes/electrification_march2016
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https://www.nxtbook.com/nxtbooks/pes/electrification_june2015
https://www.nxtbook.com/nxtbooks/pes/electrification_september2015
https://www.nxtbook.com/nxtbooks/pes/electrification_march2014
https://www.nxtbook.com/nxtbooks/pes/electrification_june2014
https://www.nxtbook.com/nxtbooks/pes/electrification_september2014
https://www.nxtbook.com/nxtbooks/pes/electrification_december2014
https://www.nxtbook.com/nxtbooks/pes/electrification_december2013
https://www.nxtbook.com/nxtbooks/pes/electrification_september2013
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