Pizza Today - September 2018 - 51

them. Spend the money to use the best
and don't look back. Another factor
is everybody loves leftover pizza for
breakfast. Have you ever had a piece of
pizza the next day and the cheese looks
gross? We use 100-percent real cheese
with no fillers. You can eat our pizza
three days later and it still tastes great
... not that it would ever last that long
in your fridge!
Q&A with Nick Bogacz, owner
of Caliente Pizza & Draft House in
Pittsburgh.
Nick will be leading a food demo at
PPNE. Don't miss "Cheese Blends for
Explosive Flavor" on Oct. 4 at 1:30 p.m.
PT: How do you define quality at
Caliente?
NB: We define quality at Caliente
by using the best in the industry along
with local bests. We define it by using
ingredients that are never frozen and by
taste testing every item that might end
up on the menu. There is also quality to
be found in how you store your ingredients once you receive them and how you
prep them. We make sure the freshness
never falls at our stores by having strict
rotating and handling procedures. It is
also important to the quality that recipes
are followed and consistency can be
tasted. We have gone through vast
measures to create guidebooks on how
to make every item at our stores. For
example, we do not allow free-handing
cheese at our stores. One reason is the
cost, but the other huge reason is to create a consistent, quality product.
PT: Why is it important to be serious
about cheese?
NB: Along with sauce there is one
item that goes on every pizza and that's
cheese. Fake cheese can be tasted,
and the way it looks after bake can be
telling. When using real cheese, the
taste is so much better and the look is
so much better. Delivery may be a huge
part of your business like it is for us -
you need a cheese that stands up to
the rigors of delivery pizza. Testing and
tasting your cheese before you decide
what cheese your shop is going to use
is a must. As in any business there are
places that you can cut corners and
save money, but cheese is not one of

PT: What common mistakes do you
see other pizzerias make that drives you
crazy?
NB: What a great question! The
first thing that comes to my mind is
not charging the right amounts for your
services or products. To a certain point
I get it, because it's human nature to
want to give something great to your
customers at a great value. As soon
as you can wrap your head around the
fact that you are not competing with
the cheap chains and your competition
is really locally owned restaurants that
have no problem charging $12 to $15 for
a fancy hamburger, then you can really
start to price your product right. Never
be afraid to charge for your product.
Use the best ingredients, inspect for
quality, make consistent items based off
of recipes and charge for them. Break
down your menu piece by piece so that
you know what every menu item costs
- and then charge accordingly. Never
just price menu items without knowing
what they cost you.
I also mentioned services. What
could this be? One that always stands
out to me is delivery. It's 2018, not 1998.
If you're not charging for delivery and
you think free delivery is a selling point
for you, then you are under estimating
that you are giving away something that
everyone plans on paying for anyway.
Do you have an extra room you let
groups use for parties? Charge the group
right and make a menu priced just for
the room so that 40 people do not take
up your party room and order eight to
10 pizzas for around $160. That breaks
down to $4 a person and you cannot
even feed everyone fast food for that
amount. And we all know PIZZA IS NOT
FAST FOOD! We charge people per
person to use the room starting at $7.99
and up, depending on what they want to
order. We have parties now as high as
$18.99 a person.

The Exhibit Hall / Oh, the Companies You'll See!
AAK Foodservice
All Seasonings Ingredients
Allied Metal Spinning
AM Manufacturing Company
Anacapri Foods
Anchor Food Professionals
Ankutsan Packaging
Arcobaleno LLC
Armanino Foods of Distinction
Arrow POS
Atalanta Corporation
Bacio Cheese
Bag Solutions
Barilla America
Battistoni Italian Specialty Meats
BelGioioso Cheese Inc
Betson Enterprises
Blaschak Coal Corp.
Boostly
Bova Foods
BrewFirst
Buona Vita Inc
Burke Corporation
California Milk Advisory Board
Carmi Flavor and Fragrance Co, Inc
Catania Oils
CCS Creative Inc.
Cento Fine Foods Inc
Cheese Merchants
Chicago Metallic Bakeware
Conte's Pasta Co Inc
Cookies United
Cusano's Bakery
Daiya Foods
Daub Bakery Machinery
DeIorio's Foods Inc.
Delivery Concepts, Inc.
Detroit Style Pizza Co.
Dolci D Bakery & Sogni Dolci Gluten Free
Double "D" Knitting & Glove Inc
Dynamic USA
Edge Ovens
EMILIOMITI
Escalon Premier Brands
Ferraro Foods
Ferrero USA Foodservice
Fidelity Communications Corp.
Foodtec Solutions
Forza Forni
Franchise Marketing Systems
Freeport Paper
Fuji Plant Protein Labs
GI Metal USA Inc.
Giovanni Rana Pasta
Glissen Chemical Company
Granbury Solutions
Grande Cheese Company
GreenBox
H & S Bakery
Harbortouch
HTH, Inc.
IndoorMedia
Incollingo Food Service
Joseph's Gourmet Pasta Company
Kalustyan Corporation
KAST Distributors Inc.
Ken's Foods
Lactalis Culinary
La Milanaise Mill
La Nova Wings
La Regina di San Marzano di Antonio Romano S.p.A.

La Valle Foods USA
Lambertson Industries
LaMonica Fine Foods
Lioni Mozzarella & Specialty Foods
Lloyd Pans
Losurdo Foods
Maid-Rite Specialty Foods LLC
Mail Shark
Main Street Hub

MaMa LaRosa Foods Inc.
Manini's
Marconi Foods / V. Formusa Co.
Manzo Food Sales
Marra Forni Wood-Fired Brick Ovens
Marsal Pizza Ovens
McIlhenny Company, TABASCO® Brand
Message On Hold
Merken Technologies
MFG Tray (Molded Fiberglass Tray Company)
Migali Commercial Refrigeration & Cooking
Mike's Hot Honey
Milano's Cheese
Modalita Italian Design Solutions
Monini North America Inc
MPP Marketing Group
Mutti USA
New York Life Insurance Company
New York Watermaker
Nino's Fresh Pizza Dough
Northern Pizza Equipment
NuCO2
Off The Wall Magnetics
Orders2me
Original Pizza Logs
ORLANDO - CAPUTO - CIAO
Our Town America
Pacific Dynasty Seafood
PanSaver/Cook Chill Supplies
PDQ Signature Systems
Peerless Ovens
Penn Jersey Paper
Peppadew International, SA
Performance Foodservice - Roma
Picard Ovens
Pinnacle Foods/Boulder Brands
Pizza Fire Logs
Pizza Packet LLC
Pizza Solutions
Pizza University
PizzaCloud
Pizzeria Labs, LLC
Pomi USA, Inc.
Pronto Order
Pyramid Transport, Inc.
Robot Coupe USA
Roger & Sons
Rosina Food Products Inc
Rosito Bisani Imports, Inc.
Rosso Gargano Tomatoes
RX Music
Savona-Stavola Foodservice
SinglePlatform
Sir Kensington's
Slice
Somerset Industries
SpeedLine Solutions Inc.
Stanislaus Food Products
Still Riding Foods
Stratas Foods
Sweet Street
Takeout Printing
Teti Bakery USA Inc
The Neil Jones Food Company
The Truffleist Inc.
Thermo Pac LLC
Tognana USA/Arvind Group
Toscana Cheese Co.
TredSafe / Walmart
True Food Service Equipment
Tyson Foods Inc.
Univex Corporation
US Foods
Vicidomini USA LLC
Vitelli Foods LLC
WestRock
Whalen Packaging
WinCup
Wood Stone Corporation

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Pizza Today - September 2018

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