EduComm 2011 - (Page 8)
Educomm 2011 Featured Sessions
remarkable results. In just 6 months, television coverage increased over 20-fold, while online viewership jumped nearly 100-fold, landing key stories in such prestigious publications as Time, Forbes, Wired, and The New York Times. This seminar will unveil the secrets to our dramatic success, from the way we partner with media, to the way we garner institutional buy-in. Unleash YoUr Inner spIelberg When CreatIng onlIne leCtUres Speaker: Brian Klaas, Senior Web Systems Designer, Johns Hopkins Bloomberg School of Public Health Focus: C, D Learn how to use directorial and editing techniques from both film and the stage to create highly engaging and impactful online lectures. The Johns Hopkins Bloomberg School of Public Health has learned how to combine effective narrative techniques with solid instructional design practices to create graduate-level lectures that are both effective and affecting. Attendees will learn how to use the techniques of pace, space, and silence to create an emotionally arresting presentation; how to use a cohesive, specific design style to create a visually affecting presentation; and how to integrate instructional practices of reflection and collaboration to create a pedagogically effective presentation. brIdgIng the lIbrarY to the Classroom Speaker: William Rieders, Executive Vice President of Global New Media, Cengage Learning Focus: A, C, D Today’s students struggle with competing demands for time and attention. Instructors are increasingly challenged to find innovative ways to make courses more relevant, interesting and engaging, and to help students find and use reliable and accurate sources of information in coursework. Learning solutions that blend authoritative reference material with highquality course content and sound pedagogy can help meet these challenges head on and
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continued quarter of all students now take at least one online course, and analysts predict the lecture capture market is going to triple over the next five years. This session will give you a solid understanding of this educational technology. Get ready to learn everything you ever wanted to know about putting your lectures online. solvIng the mYsterY: translating Your brand Into a powerful online presence Speaker: Lawrence Cunningham, Stamats Focus: B What is the magic and mystery of building a brand on the web? How do you convey your institutional character in a medium that is intensely measurable, intensely interactive, and constantly changing? This presentation will answer those questions. With experience in both developing institutional brands and institutional web sites—and marrying the two—Stamats expert Lawrence Cunningham will zero in on the what and the how of building an effective online brand. He’ll discuss what marketing strategies apply, how to make your web site the hub of your brand, how to integrate it with your other online channels, from social media platforms to email, and how to measure the results. You’ll walk away with a better sense of how integrated marketing and digital media can work together and how to move your institution from traditional marketing to online brand building in an era dominated by rapidly emerging technologies. Is YoUr emergenCY alert sYstem keepIng paCe WIth parents’ and the pUblIC’s expeCtatIons? Speaker: Jenna Richardson, Vice President Product Development, IntelliGuard Systems, a subsidiary of American Messaging Focus: B, F With looming president-level litigation stemming from campus emergencies, colleges and universities are looking to technology to give them the confidence and control they need to manage a growing list of emergency situations. Today’s technology solutions must
EduComm 2011
deliver what students and instructors need: good content, customized course material, and flexible, effective learning solutions. Learn why it is so valuable to bring authoritative reference content from the library to the classroom. See how advanced research and learning solutions that combine quality content with pedagogy and technology can enhance student engagement, ensure a positive learning experience, and improve learning outcomes. mobIle teChnologY In the hIgher edUCatIon market Speaker: Hasan Jamil, Special Assistant to the President for Financial Aid, Texas Southern University Focus: D, E, F This presentation will introduce the mobile Internet applications (apps) market to higher education administrators. Smartphone and mobile apps have been around for some time and currently are growing fast at rocket speed. Mobile apps are changing every aspect of our lives, especially for younger generations. The purpose of this presentation is to provide an overview of the current mobile apps market and emerging opportunities for the higher education market. The presentation also aims to provoke discussion of the cost and benefit higher education administrators could get from the mobile app market. everYthIng YoU Wanted to knoW aboUt leCtUre CaptUre bUt Were afraId to ask Speaker: Sean Brown, VP of Higher Education, Sonic Foundry Focus: C, D Chances are you’ve heard of lecture capture, maybe by another name: eLearning, online classes, distance education or even coursecasting. Research shows more than half of all universities already have a strategic plan for academic webcasting, more than a
Table of Contents for the Digital Edition of EduComm 2011
EduComm 2011
EduComm 2011 June 13-15
2011 Keynotes: Meet the World Changers
2011 Featured Sessions
Special Features
Registration Form
EduComm 2011 Sponsors
EduComm 2011
EduComm 2011 - EduComm 2011 (Page Cover1)
EduComm 2011 - EduComm 2011 June 13-15 (Page 2)
EduComm 2011 - 2011 Keynotes: Meet the World Changers (Page 3)
EduComm 2011 - 2011 Featured Sessions (Page 4)
EduComm 2011 - 2011 Featured Sessions (Page 5)
EduComm 2011 - 2011 Featured Sessions (Page 6)
EduComm 2011 - 2011 Featured Sessions (Page 7)
EduComm 2011 - 2011 Featured Sessions (Page 8)
EduComm 2011 - Special Features (Page 9)
EduComm 2011 - Special Features (Page 10)
EduComm 2011 - Registration Form (Page 11)
EduComm 2011 - EduComm 2011 Sponsors (Page Cover4)
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