University Business - November/December 2010 - (Page 6)

EDITOR’S NOTE Precaution Is Better Than Cure friend recently told me thAt she had deactivated her facebook account because of security concerns. Just last month we heard that some facebook applications, such as the extremely (yet inexplicably) popular farmville game, were causing identifying information to be sent to advertisers without the users’ consent. As our feature “friend or foe” (page 50) points out, when- have this incredible spectrum of missions that you need to acever a new technology comes along, someone who wants to complish with a single team that is usually massively undercompromise it won’t be far behind. in addition to the errant resourced. it is not an easy task.” We here at University Business are fans and users of social facebook app, a shortened link in twitter or a pasted Url in a youtube video can unleash all manner of malware, according to media, from blogs and instant messaging to twitter, facebook, the experts. And, as these channels become increasingly popu- and other services. We find them helpful not only in promotlar in college and university settings, the security challenges that ing our publication and its various offshoots, such as web seminars, conferences, and contests, but it directors face are multiplied many also in keeping our collective finger on times over. A shortened Twitter link the pulse of the fast-changing world of But firewalls and access controls can’t do it alone. or a URL in YouTube can higher education. We learn about breaking news as it happens, track trends, last month the University Business wreak network havoc. find sources, get opinions, and more, leadership institute, in partnership with at the proverbial click of a mouse. But Govconnection and cisco systems, hosted a group of higher education cios in a discussion of the we’re also aware of the threat of malware and viruses, so we exernew challenges and management of security risks in the univer- cise caution before clicking on links from unknown sources. We encourage colleges and universities to do the same. sity environment. As tom Gillis, vice president and general manager for cisco’s don’t shy away from taking advantage of these valuable tools. As security technology Business Unit, told the group, “the cul- channels of communication, they can help keep you connected tural environment is one of openness and, especially in the stu- to constituents more effectively than e-mail. But you must still dent population, it’s silly to even talk about [controlling access]. educate users in how such applications can be abused. in the “friend or foe” article, security consultant Kurt they are going to hook up that Xbox to the network anyway, so Bertone says, “the truth is the technologists can do their best, trying to stop that is like trying to hold back the ocean.” this disruptive change is difficult to respond to, he said, and but it’s not as effective as people taking responsibility for their security tools are still nascent. And when it comes to student own actions.” access, many campus cios are just trying to keep things from getting out of control. “it’s not about delivering an excellent experience; it’s about minimizing the cost of supporting it,” Gillis said. “you have such a broad constituency that you can’t please everyone. you Write to Tim Goral at tgoral@universitybusiness.com. STATEMENT OF OWNERSHIP MANAGEMENT AND CIRCULATION (As required under the act of August 12, 1970, section 3685, Title 39, United States Code; Filed September 10, 2010) The title of this publication is University Business (Publication #018-802). It is published 10 times per year with combined issues July/August and November/December. The publication is located at the general business offices of Professional Media Group, 488 Main Avenue, Norwalk, CT 06851. The Editor is Tim Goral, 488 Main Avenue, Norwalk, CT 06851. The Publisher is Daniel E. Kinnaman, 488 Main Avenue, Norwalk, CT 06581. The owner is Professional Media Group LLC, 488 Main Avenue, Norwalk, CT 06851. Its owner is Joseph J. Hanson, 488 Main Avenue, Norwalk, CT 06851. There are no bonds, mortgages, or other security holders. The average number of copies printed per issue was 46,374 during the preceding 12 months (10 issues); for September, 2010, 45,839 copies were printed. No copies were sold through dealers, carriers, street vendors, or over counters. The average number of request copies mailed during the preceding 12 months (10 issues) was 35,070; for the September issue, 33,766, copies were requested. The average number of sample, complimentary or free copies distributed by mail for each issue during the past 12 months was 10,082; for September, 2010, the figure was 11,015. The average number of free distribution copies per issue, outside the mail (carriers and other means), was 370 during the past 12 months and 0 for the month of September, 2010. The average total free for the twelve months was 10,452; 11,015 for the month of September 2010. The average number of copies not distributed during the 12-month period was 837; September, 2010’s undistributed copies number 1043. No returns were received from newsagents. The 12-month average total distribution per issue was 47,374; for the September 2010 issue 45,839. The 12-month average request circulation percentage was 77.05%; 75.41% for the September 2010 issue. I certify that the above statements are correct and complete. Dana Kubicko, Director of Production & Circulation. A 6 | November/December 2010 universitybusiness.com http://www.universitybusiness.com

Table of Contents for the Digital Edition of University Business - November/December 2010

University Business - November/December 2010
Contents
Editor's Note
College Index
Company Index
Advisory Board
Behind the News
Viewpoint
Financial Aid
Models of Efficiency
An Edible Arrangement
Friend or Foe?
Sense of Place
Independent Outlook
Internet Technology
What's New
End Note

University Business - November/December 2010