Training Industry Magazine - September/October 2021 - 49

to take on more commitments. The
Bancorp is simply offering recognition
for this work and celebrating it. Take8
awards credit for various live and
asynchronous learning experiences
such as webinars, technical boot camps,
academic coursework, conferences,
and workshops.
At The Bancorp, L&D works with
individuals, teams, and departments
trying to achieve specific goals - often
deepening or expanding skill sets. We're
responsible for facilitating effective
performance.
This charge
includes
supporting the infrastructure for sharing
and practicing newfound knowledge.
To that end, ask yourself if you have
the guardrails in place to sustain selfdirected
learning:
* What are your employees' barriers to
learning? Are they different from what
managers perceive?
* If you already have programs
in place, are you rewarding the
behavior you want replicated?
* Do you recognize employees when
they meet the goals you've set out
for them?
EXCEPTIONAL
PERFORMANCE IS ONLY
POSSIBLE BECAUSE OF
EMPLOYEE RESILIENCE
AND THE ABILITY TO
EVOLVE IN A CHANGING
LANDSCAPE.
We created the learning ambassadors
program to engage departments and
develop leadership opportunities
STRATEGY #2: SPREAD THE WORD
Our audience hears about L&D offerings
through traditional communication
channels such as email campaigns,
corporate initiatives and targeted events
for managers and emerging leaders. We
also integrate our learning programs
into the onboarding process. Besides
these tried-and-true approaches, we
make it a habit to brainstorm additional
marketing tactics that activate a broader
cross-section of the workforce.
that elevate individual contributors.
Each department identified a nonmanager
to represent them as a liaison
with L&D. We sought out individual
contributors to discover their pain
points and hear how we can refine
our offerings - a bottom-up approach
to improving engagement. Next, we
started holding monthly meetings
with our ambassadors to initiate a
dialogue. We focused on making each
interaction with L&D, especially our
group discussions, better than the last.
Through regular touchpoints, we've
learned what's on their minds and
what matters to their peers.
By engaging directly with employees,
we've cultivated another channel to
amplify our messaging and raise greater
awareness about L&D services. As a
result, participation rates in Take8, and
other programs, have grown considerably
because of peer
recommendations
from learning ambassadors. In turn, we
express our gratitude for their support
through public recognition and visibility
to senior leadership.
Since the program's inception, The
Bancorp has promoted several learning
ambassadors. These alumni, who
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