Close your eyes. Picture a sales room. Are there a dozen reps sitting side-byside? Are half of them on the phone and the other half talking a mile a minute? Are they ribbing each other, checking leaderboards and making challenges? What you're picturing might be stereotypical. It might not be exactly what the sales floor looks like at your organization. Yet what you're picturing is also a crucial element of sales training: informal peer-to-peer learning. When it comes to sales training, many businesses are eager to invest. They ask their learning and development (L&D) teams to design new-hire onboarding, host annual kick-offs and contract thirdparty sales methodology training to make sure their reps have all the tools necessary to hit (and exceed) quota. Yet while all of these formal programs support a successful sales organization, winning salespeople will tell you they learned the most from the reps sitting in the same room as them. Close your eyes again. Picture your sales team as it really is today. Are some of your reps working from home? Are they spread out across offices, time zones or even countries? The challenge for today's sales leadership and sales trainers is to figure out how to build informal peer-to-peer learning into hybrid workforces. While there's no one-size-fits-all approach to accomplishing this, many organizations are solving this problem in creative ways. Read on for four ideas from sales training experts Jen Allen-Knuth (Lavender, formerly at Challenger), Leslie Douglas (JB Sales), and David Dulany (Tenbound). TRAINING INDUSTRY MAGAZINE - SUMMER 2023 I WWW.TRAININGINDUSTRY.COM/MAGAZINE 47https://trainingindustry.com/articles/sales/how-peer-learning-shortens-the-learning-curve/ https://trainingindustry.com/articles/sales/5-tips-for-sales-onboarding-and-everboarding-success/ https://www.trainingindustry.com/magazine