bake - May 2013 - 37

THE PASTRIES OF LA MIE
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fruit Danish
cheese Danish
apricot soleil
croissant
chocolate croissant
almond croissant
ham and Swiss croissant
spinach and feta croissant

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cinnamon roll
raisin roll
pecan roll
chocolate chip pistachio roll
scone, assorted flavors
chocolate brioche
puff pastry with fruit

Of course, there are the standard glass display cases

the outside can see what they might be missing and

at the front counter, and these refrigerated cases

create a sense of urgency for them to come inside

hold colorful French macarons and fresh fruit tarts in

and partake of hot breads and indulgent pastries.

ﬂavors like key lime or lemon meringue. But there is
nothing ordinary about this extraordinary bakery.

Once inside, another distinguishing characteristic of
La Mie is the large community table, adjacent to the

Without having to wait in line, guests can select

portable display tables. Guests can sit down with

their own favorites by choosing from the dozens of

friends or complete strangers and strike up a conver-

pastries, scones and sweets that are positioned on

sation about the day’s headlines or simply relax and

two large metal display tables on wheels. Each table

enjoy the delicious food at their ﬁngertips.

is attractively merchandised, complete with a vase of
fresh ﬂowers.

There are two schools of thought when it comes to
restaurant seating: You can pack them in like a diner

French baguettes, a specialty of La Mie, and other

or you can create a relaxing atmosphere in which

breads are positioned on display racks overlooking

people want to savor the experience and stay awhile.

the front display window, so potential customers on

The latter is La Mie.

“My eyes were
immediately drawn to
the table piled high
with trays of beautifully
crafted pastries and the
case of macarons and
handmade delicacies.”
Yelp review, January 2013

bakemag.com | MAY 2013 > 37

http://www.bakemag.com

bake - May 2013

Table of Contents for the Digital Edition of bake - May 2013

bake - May 2013
editor’s note - THE MERCHANDISING ISSUE: the details matter
Contents
News bites
management - Red Envelope Specials
tax tips - Send Them, Deduct It
labor front - Regulations on the Horizon
legislation - Plan Ahead for Health Insurance
ingredients - Raisins in Snack Foods
mindful design
the essentials of aesthetics
displays that pop, rock and roll
What’s Old is New
Revisiting a Classic… The Bagel
Cake Pops Save Dough
Complement Your Cakes
Soup and Sandwich Specials
Products
Ad Index
bake - May 2013 - bake - May 2013
bake - May 2013 - 2
bake - May 2013 - editor’s note - THE MERCHANDISING ISSUE: the details matter
bake - May 2013 - 4
bake - May 2013 - Contents
bake - May 2013 - 6
bake - May 2013 - 7
bake - May 2013 - News bites
bake - May 2013 - 9
bake - May 2013 - 10
bake - May 2013 - 11
bake - May 2013 - management - Red Envelope Specials
bake - May 2013 - 13
bake - May 2013 - tax tips - Send Them, Deduct It
bake - May 2013 - 15
bake - May 2013 - labor front - Regulations on the Horizon
bake - May 2013 - 17
bake - May 2013 - legislation - Plan Ahead for Health Insurance
bake - May 2013 - 19
bake - May 2013 - ingredients - Raisins in Snack Foods
bake - May 2013 - 21
bake - May 2013 - mindful design
bake - May 2013 - 23
bake - May 2013 - 24
bake - May 2013 - 25
bake - May 2013 - 26
bake - May 2013 - 27
bake - May 2013 - 28
bake - May 2013 - 29
bake - May 2013 - the essentials of aesthetics
bake - May 2013 - 31
bake - May 2013 - 32
bake - May 2013 - 33
bake - May 2013 - 34
bake - May 2013 - 35
bake - May 2013 - displays that pop, rock and roll
bake - May 2013 - 37
bake - May 2013 - 38
bake - May 2013 - 39
bake - May 2013 - What’s Old is New
bake - May 2013 - 41
bake - May 2013 - 42
bake - May 2013 - 43
bake - May 2013 - Revisiting a Classic… The Bagel
bake - May 2013 - 45
bake - May 2013 - 46
bake - May 2013 - 47
bake - May 2013 - Cake Pops Save Dough
bake - May 2013 - 49
bake - May 2013 - 50
bake - May 2013 - 51
bake - May 2013 - Complement Your Cakes
bake - May 2013 - 53
bake - May 2013 - 54
bake - May 2013 - 55
bake - May 2013 - 56
bake - May 2013 - 57
bake - May 2013 - Soup and Sandwich Specials
bake - May 2013 - 59
bake - May 2013 - 60
bake - May 2013 - 61
bake - May 2013 - Products
bake - May 2013 - 63
bake - May 2013 - 64
bake - May 2013 - 65
bake - May 2013 - Ad Index
bake - May 2013 - 67
bake - May 2013 - 68
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