bake - November/December 2023 - 28

chocolate & decorating
Pastry World Cup
Sirha Food and Valrhona are strengthening
their historical partnership to inspire
a more responsible foodservice industry.
Valrhona, main partner and co-founder
of the Pastry World Cup in 1989, bolsters
its relationship with Sirha Food and its
events, the Bocuse D'Or and the Pastry
World Cup, and the Sirha Omnivore Festival
of " Young Cuisine. "
" We are very pleased with this partnership,
which reinforces the long-standing
commitments by Valrhona to chefs and
craftspeople. Transmitting skills, helping
talents, supporting, and making the profession
shine has always been part of our
mission. We embody it through the Pastry
World Cup, the Valrhona School and our
support of major events of world gastronomy,
Sirha Lyon being the gold standard
of our profession, " says Eric Marchisio,
Valrhona's managing director.
Active supporter of the architects of
taste for more than 100 years, Valrhona
has become a reference in the chocolate
industry. With cocoa producers, craftspeople
and all food lovers, the brand based
in Tain-I'Hermitage (Drôme, France), innovates
and imagines every day the best
chocolate. Its mission: to invent a fair and
sustainable sector and inspire a creative
and responsible gastronomy.
A real commitment for Valrhona is " doing
good with good. " It also is the motto
of Sirha Food, global media and food
ecosystem of events of the GL Events
Group, which organizes, among other
events, the Sirha Omnivore Food Festival,
and Bocuse D'Or and Coupe du Monde de
la Pâtisserie, as well as Syra Lyon.
" This partnership between Valrhona and
Sirha Foods is historic after more than 30
years of collaboration, " says Luc Dubanchet,
director of Sirha Food and founder
of Sirha Omnivore. " More than advocating
the technique and excellence cherished
by the Pastry World Cup and the Bocuse
D'Or, Valrhona has made social and environmental
responsibility a genuine commitment
and works for a fairer and more
sustainable sector. This is one of the reasons
Sirha Omnivore exists for 20 years,
promoting a creative and especially conscious
young cuisine. "
It is therefore quite natural for Valrhona
to associate since 1989 with this global
and international fair of foodservice to
be involved in the creation of the Pastry
World Cup. Valrhona is strengthening its
partnership by proactively integrating the
Bocuse D'Or and Sirha Omnivore events,
becoming a global partner of Sirha Food
in September 2023.
CHOCOLATE
NUTELLA
FUDGE CAKE
Pastaria Nashville's Chocolate
Nutella Fudge Cake brings
a taste of Italy to Nashville -
with a mantra of " La Verità, "
the restaurant represents
James Beard Award-winning
chef Gerard Craft's dedication
to " the truth " of Italian cuisine,
celebrating the simplicity and
quality of great food.
This ooey gooey chocolate
cake - created by former
pastry chef Matthew Rice
and now made by pastry
chef Jordan Brown - is a
restaurant staple, one that
doesn't fail to delight at the
end of a cozy meal alongside
family and friends.
Crafted with decadent layers
of chocolate cake, whipped
milk chocolate ganache and
a generous drizzle of Nutella
hot fudge sauce, this cake
is topped with crumbles of a
chocolate hazelnut crunch.
28 < NOV-DEC 2023 | bakemag.com
VALRHONA
http://www.bakemag.com
bake - November/December 2023

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