Baking & Snack - August 2010 - 49

53
component of their daily diet and overall lifestyles," Ms. Bliss Pattni said. "The
increased frequency of deliberate and
thoughtful snacking is leading more
consumers to try and buy more often."
Clif Bar & Co., Berkeley, CA, is
known for catering to athletes and
on-the-go consumers, and that means

offering a variety of flavors, textures
and sizes. At Natural Products Expo
West in March, Clif Bar launched its
athlete-focused Clif Bar Mini energy
bars and Luna Minis for women in
response to consumer feedback.
The company's new Clif C is an
all-natural double-layered fruit-

Put a

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EARNEST EATS

communication with its consumers.
Consumers who want more from their
food want to know exactly what's in the
bars they are eating. Kind's bars contain
pieces of real fruit and whole nuts, ingredients that the company keeps as
close as possible to their natural state.
"Consumers are demanding more
in terms of taste," said Erica Bliss
Pattni, director of marketing, KIND
Healthy Snacks. "They have learned
that real food and ingredients that are
close to nature taste great, and they are
less interested in the chalky slab bars
that used to dominate the space."
In August, KIND introduced six
new bars in recognition of the continued sophistication of consumers'
palates. The introductions included
two fruit-and-nut bars and four
KIND PLUS bars supplemented
with fiber, antioxidants or protein.
Designed in response to demand for
smaller, portable portions, 100 Cal
KIND Minis also hit the shelves in
August. The smaller bars can be eaten alone or paired with other foods
such as Greek yogurt or fruit for a
more substantial snack or light meal.
"People are snacking more often and
making planned snacks an established

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August 2010 / BAKING & SNACK



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Baking & Snack - August 2010

Table of Contents for the Digital Edition of Baking & Snack - August 2010

Contents
Baking & Snack - August 2010 - 1
Baking & Snack - August 2010 - 2
Baking & Snack - August 2010 - 3
Baking & Snack - August 2010 - Contents
Baking & Snack - August 2010 - 5
Baking & Snack - August 2010 - 6
Baking & Snack - August 2010 - 7
Baking & Snack - August 2010 - 8
Baking & Snack - August 2010 - 9
Baking & Snack - August 2010 - 10
Baking & Snack - August 2010 - 11
Baking & Snack - August 2010 - 12
Baking & Snack - August 2010 - 13
Baking & Snack - August 2010 - 14
Baking & Snack - August 2010 - 15
Baking & Snack - August 2010 - 16
Baking & Snack - August 2010 - 17
Baking & Snack - August 2010 - 18
Baking & Snack - August 2010 - 19
Baking & Snack - August 2010 - 20
Baking & Snack - August 2010 - 21
Baking & Snack - August 2010 - 22
Baking & Snack - August 2010 - 23
Baking & Snack - August 2010 - 24
Baking & Snack - August 2010 - 25
Baking & Snack - August 2010 - 26
Baking & Snack - August 2010 - 27
Baking & Snack - August 2010 - 28
Baking & Snack - August 2010 - 29
Baking & Snack - August 2010 - 30
Baking & Snack - August 2010 - 31
Baking & Snack - August 2010 - 32
Baking & Snack - August 2010 - 33
Baking & Snack - August 2010 - 34
Baking & Snack - August 2010 - 35
Baking & Snack - August 2010 - 36
Baking & Snack - August 2010 - 37
Baking & Snack - August 2010 - 38
Baking & Snack - August 2010 - 39
Baking & Snack - August 2010 - 40
Baking & Snack - August 2010 - 41
Baking & Snack - August 2010 - 42
Baking & Snack - August 2010 - 43
Baking & Snack - August 2010 - 44
Baking & Snack - August 2010 - 45
Baking & Snack - August 2010 - 46
Baking & Snack - August 2010 - 47
Baking & Snack - August 2010 - 48
Baking & Snack - August 2010 - 49
Baking & Snack - August 2010 - 50
Baking & Snack - August 2010 - 51
Baking & Snack - August 2010 - 52
Baking & Snack - August 2010 - 53
Baking & Snack - August 2010 - 54
Baking & Snack - August 2010 - 55
Baking & Snack - August 2010 - 56
Baking & Snack - August 2010 - 57
Baking & Snack - August 2010 - 58
Baking & Snack - August 2010 - 59
Baking & Snack - August 2010 - 60
Baking & Snack - August 2010 - 61
Baking & Snack - August 2010 - 62
Baking & Snack - August 2010 - 63
Baking & Snack - August 2010 - 64
Baking & Snack - August 2010 - 65
Baking & Snack - August 2010 - 66
Baking & Snack - August 2010 - 67
Baking & Snack - August 2010 - 68
Baking & Snack - August 2010 - 69
Baking & Snack - August 2010 - 70
Baking & Snack - August 2010 - 71
Baking & Snack - August 2010 - 72
Baking & Snack - August 2010 - 73
Baking & Snack - August 2010 - 74
Baking & Snack - August 2010 - 75
Baking & Snack - August 2010 - 76
Baking & Snack - August 2010 - 77
Baking & Snack - August 2010 - 78
Baking & Snack - August 2010 - 79
Baking & Snack - August 2010 - 80
Baking & Snack - August 2010 - 81
Baking & Snack - August 2010 - 82
Baking & Snack - August 2010 - 83
Baking & Snack - August 2010 - 84
Baking & Snack - August 2010 - 85
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Baking & Snack - August 2010 - 97
Baking & Snack - August 2010 - 98
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Baking & Snack - August 2010 - 115
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https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-february-2025
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