Baking&Snack - September 2011 - 64

NEW ON THE SHELF

REDUCED-FAT POTATO CHIPS Under its Kettle Brand, Diamond Foods, San Francisco, CA, launches a line of reduced-fat potato chips. Made with all-natural ingredients including safflower and/or sunflower oil, the chips boast a 40% reduction in overall fat, and each 1-oz serving provides 1 g polyunsaturated and 4.5 g monounsaturated fat. The traditional-style chips come in Sea Salt and Salt & Fresh Ground Pepper varieties, and the company also offers a Krinkle Kut Sea Salt & Vinegar flavor, which it claims is the only reduced-fat ridgestyle chip on the market. Available now nationwide, the potato chips retail in 8-oz bags for a recommended price of $3.49. www.kettlebrand.com

GLUTEN-FREE COOKIES Organic, gluten-free, vegan snack maker Mary’s Gone Crackers, Gridley, CA, unveils the latest addition to the Love Cookies variety: Double Chocolate. A rich chocolate cookie scattered with organic dark chocolate chips, the Double Chocolate cookies are made with coconut palm sugar and chia seeds, and they contain 130 Cal, 6 g fat with 3 g saturated fat, 1.5 g fiber, 9 g sugar and 1 g protein per 2-cookie serving (26 g). A 5.5-oz box retails for approximately $4.40. www.marysgonecrackers.com

WHOLE-GRAIN SNACKS Dancing Deer Baking Co., Boston, MA, launches a line of 100% whole-grain brownies and squares, which the company claims is the first national brand of its kind to be available in in-store bakeries, natural food stores and specialty stores. Chocolate Chunk Brownies are an update of the company’s bestselling brownie, featuring semisweet chocolate chunks. The Peanut Butter & Jelly Squares feature all-natural peanut butter and are drizzled with jelly. The Fruit & Nut Squares feature rolled oats, peanuts, almonds, apricots and cranberries. www.dancingdeer.com

PROBIOTIC-FORTIFIED WRAPS Responding to the trend for probiotic-fortified foods, Cedar’s Mediterranean Foods, Ward Hill, MA, now fortifies its wraps with GendenBC30, a patented probiotic (Bacillus coagulans GBI-30, 6086). Delivering five times more probiotics than one serving of yogurt, according to the company, the wraps are all-natural and preservativefree. Available in whole-wheat or thin white varieties, four wraps retail in resealable packages for $3.49. The company plans to include the probiotic in the rest of its line of wraps in the near future. www.cedarsfoods.com

TRANS-FAT-FREE CAKES Comfort Cake, Chicago, IL, offers classic and sugar-free versions of its trans-fat-free Luscious Lemon cakes. Made from scratch, the cakes have a Southernstyle taste and moist texture. The sugarfree version features the c o m p a n y ’s own Sugarless Sweetness 1:1 sugar replacement, which is made from a proprietary blend of low-glycemic sugar alchohols for bulk, sweetness and browning. Founded in 2001, the company distributes its cakes nationally through food service and retail channels, soon to include Wal-Mart, and it sold out of its Sugarless Sweetness lemon slices during a recent feature on the Home Shopping Network. www.comfortcake.com

TRADITIONAL FLATBREADS FGF Brands, Concord, ON, rebranded its International Fabulous Flats as Stonefire Authentic Flatbreads, traditional and whole-grain naan that the company distributes throughout North America. Prepared in small batches using clarified butter and fresh buttermilk following a traditional Indian recipe, Stonefire Naan is available in Original, Garlic and Whole Grain varieties. They are made without preservatives, artificial colors or flavors, trans fats or hydrogenated oils. Recently featured on Hell’s Kitchen, Stonefire Authentic Flatbreads are sold in 250-g packs, with two naan per package, for an average price of $2.99. www.stonefire.com

BAKING & SNACK / September 2011

www.bakingbusiness.com

http://www.marysgonecrackers.com http://www.dancingdeer.com http://www.kettlebrand.com http://www.cedarsfoods.com http://www.stonefire.com http://www.comfortcake.com http://www.bakingbusiness.com

Baking&Snack - September 2011

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