Baking&Snack - May 2013 - 100

At Baking Expo 2013,
innovation and entertainment take …

by Mari Rydings

Free pie, complimentary refreshments, live music,
a pizza aerobatic competition and the Best Raisin
Bread Contest all under one roof? Welcome to Baking
Expo 2013. This year’s International Baking Industry
Exposition (IBIE) will feature half a dozen shows within
the big show in addition to hundreds of exhibitors and
dozens of educational
seminars.
The buzz of anticipation
is undeniable as the industry prepares for the triennial event. The countdown
is on for Baking Expo
2013, (check out the clock
on www.ibie2013.com).
The doors open Oct. 6 at
the Las Vegas Convention
Center (LVCC), and the
innovation, excitement
and energy will be nonstop until Oct. 9.
Checking out the
show’s new features and
navigating the show
will be as easy as pie
with IBIE’s fully loaded
mobile app. Sponsored
by DuPont Health and
Nutrition (Booth No.
5821), the mobile app is
IBIE’s fully loaded IBIE 2013
mobile app will make life on the
show floor easy for attendees.
International Baking Industry Exposition

100

/ Baking & Snack / May 2013

available for iPhone, Android and Blackberry 10 devices
as well as via the web for all other mobile devices.
With a quick tap, attendees will have instant access
to a searchable exhibitor list and the ability to schedule
appointments with exhibitors. An interactive floor plan
with GPS navigation will help users get to their desired
destinations quickly and easily, while those looking for
something to do after hours can explore local information about Las Vegas, with the option of booking a hotel
room right from their phone. The app also includes show
features, Innovation Showcase submissions, the seminar
schedule and logistical information. And everything can
be saved to the app’s “My Event” section.
One of the biggest reasons people attend an industry
trade show is because they want to see the latest advancements in their industry. This year, the IBIE committee makes it easier to find out what’s new on the show
floor. The Innovation Showcase, a new feature at IBIE
this year, will highlight cutting-edge developments in
Ingredients, Equipment, Packaging and Safety that have
hit the industry in the past three years.
Show exhibitors can participate in the Innovation
Showcase by submitting up to three paid entries for
consideration. Each entry must meet the requirement
stipulating that for inclusion in the Showcase their
submission(s) must not have been exhibited at any previous IBIE show. This strict requirement ensures attendees experience the latest in industry advancements.
The Innovation Showcase will be located in a prominent area of the convention center’s lobby, allowing expogoers to explore at their leisure. Exhibitors with Showcase
entries can also be identified by the display placards in
their booths. Scannable QR codes on the placards will
instantly provide additional product information.

www.bakingandsnack.com

http://www.ibie2013.com http://www.bakingandsnack.com

Baking&Snack - May 2013

Table of Contents for the Digital Edition of Baking&Snack - May 2013