IBIE - 2010 Show Daily, Sunday - (Page 1)

Sunday SEPTEMBER 26, 2010 www.bakingexpo.org Expo Events TODAY 8:30 a.m. - 5 p.m. Registration 8:30 a.m. - noon AIB Sanitary Design of Equipment AIB Ways to Enhance Baked Products 8:30 a.m. - 9:30 a.m. ABA & RBA Understanding the Multigenerational Workforce 11:00 a.m. - noon Social Networking 8:30 - 12:30 p.m RBA Cake Sculpting RBA Working with SugarVeil RBA Fondant/Modeling Chocolate 8:30 a.m. - 9:30 a.m. RBA Latest Wedding Cake Trends 9:45 a.m. - 10:45 a.m. RBA Certification Process Websites and Beyond 11:00 - noon Troubleshooting Production Issues 8:30 a.m. - 9:30 a.m. TIA Industry Overview, Statistics & Opportunities 9:00 a.m. - 9:30 a.m. TIA Tortillas 101 9:45 a.m. - 10:45 a.m. TIA Processing Technologies for Today 11:00 a.m.- noon TIA Impact of Tortillas on the Overall Baking Industry On with the show Industry excitement hits a crescendo this and knew we had to offer a higher level this upper and middle management from corpomorning as the much-anticipated IBIE 2010 year, and with our partnerships, we are able rate as well as regional managers here," Mr. opens its doors. More than 15,000 attend- to succeed in presenting a comprehensive Beaty said. "This year, it is more than just ees will finding innovations and solutions program but made sure it does not interfere operational personnel. We have plans and at 713 exhibit booths, three live competi- with the core objective of Expo, which is strategies. We even have our c.f.o. with us." tions and multiple demonstrations, as well as the exhibition." dozens of educational sessions. This Baking While every Expo has shown measured INTERNATIONAL INFLUENCE. ConsiderExpo could be the springboard to rejuvenate success, the IBIE Committee agreed that in able efforts were made to attract internathe industry. many respects, IBIE 2010 could outshine tional bakers and exhibitors this year. And According to Chuck Wellard, IBIE Com- any of the shows since 1997. "There are a the numbers are proof of success. More mittee secretary and treasurer, the numthan 22% of attendees and 10% of exber of exhibitors increased by 85 comhibitors are international. "These are pared with the 2007 show. There are also strong numbers," Mr. Wellard said. 33% new exhibitors that did not exhibit "While we still have 72% attendees in either 2007 or 2004. As of this mornfrom the US and 6% from Canada, ing, attendee registration is 11% higher the strong showing is due in part to than at the close of Expo 2007. "Our the added attendance of the RBA partnership with RBA plays a significant and TIA groups. We have also had part in these positive numbers by adding tremendous response from our quantity and quality of both exhibitors strategic decision to work with the and attendees," Mr. Wellard said. US Department of Commerce and Mike Beaty, executive vice-presiachieve IBIE's designation in its Indent of supply chain, Flowers Foods, ternational Buying Program." Thomasville, GA, and IBIE 2010 The very strong showing of interCommittee vice-chairman, added, national attendees comes from the inFrom left, Kerwin Brown, president and c.e.o., BEMA; "Our new partnerships with RBA and Mike Beaty, executive vice-president of supply chain, dividual embassy specialist recruiting TIA have gone very smoothly. There Flowers Foods, and IBIE 2010 Committee vice-chairman; delegates from bakeries and bakingis added pizzazz, scope and complex- Rich Hoskins, president of Colborne Foodbotics, and related companies in their respective ity - all positive attributes." countries. At last count, at least 14 delIBIE 2010 Committee chairman; Chuck Wellard, IBIE Rick Boone, owner of Rick's Bakery, Committee secretary and treasurer; Robb MacKie, egations were represented. Fayetteville, AR, and president of RBA, president and c.e.o. of ABA; and Rick Boone, owner of added that while retail bakers are the Rick's Bakery, and president of RBA. LIVE FROM THE SHOW FLOOR. Live slowest to change as a whole, because demonstrations and competitions will of the nature of the business, most are lot of people betting on this show, both ex- enhance the overall IBIE 2010 experience. now re-examining their business and are hibitors as well as attendees," added Kerwin From the RBA's displays of technique, here to see the future. On the same note, Brown, president of BEMA. "There has skills and creative expression at Booth Mr. Beaty noted that one directive for his been a growing air of excitement, especially No. 2531 and the Pillsbury Bakers decoratbakery contingent is to interact with the in the past two months. It's all coming to- ing competition at Booth No. 9219 to the retail bakers and suppliers for ideas and gether today." Louis Lesaffre Cup and World Chocolate collaboration. "The past two months have seen a surge in Masters Regional qualifier, the show floor Education sessions offer a wider selection activity, with accelerated registration and ex- will be alive with activities. Latest word is of topics then ever - a strategic decision by hibitor sign up," said Robb MacKie, president that TLC may bring in a televison crew and the IBIE Committee. "In the past, IBIE had and c.e.o. of ABA, "thanks to the efforts of capture these events for future showings. less influence on the program," said Rich Smith-Bucklin, MDG Group and our media After all the anticipation, you are about Hoskins, president of Colborne Foodbotics, partners such as Sosland Publishing." to engage the most dynamic IBIE you have and IBIE 2010 Committee chairman. "We Some large bakers brought contingents ever witnessed. set up a task force right after IBIE 2007 exceeding 20 people. "We have close to 45 - Steve Berne BAKE-TECH SCRATCH BAKE AND WIN a Hobart 5-qt. mixer at booth 2407 r II More "Uptime" less "Downtime" Visit Bake-Tech at Booth 7214. http://www.bakingexpo.org

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IBIE - 2010 Show Daily, Sunday