IBIE, special edition & show preview -- 2013 - (Page 123)

retail perspective: tapping into technology new tech tools From smartphones to tablet-based POS systems, retailers are reaping the benefits of technology. BY TIMMY TRABON, bake The smartphone and the iPad are the new best friends merchants to consider which days drive the most sales, of many retail bakery owners who are looking to what time of day most sales are made and when certain improve business efficiency and enhance customer products are selling the most. With this valuable infor- service by implementing new technology in their daily mation, business owners are able to completely re-eval- operations. uate their sales schedule and merchandising strategy. Jeannette Burgett, owner of Wooden Spoon Bakery “Our sales are so constant that I literally see it the next & Café, Denver, says her bakery recently invested in day. It’s enormously valuable, just for me to keep up on tablet-based software, Square, to handle credit card quarterly taxes or things like that,” Burgett says. “I’m not processing. Square is a prime example of how advanced waiting for a credit card statement to come in the mail point-of-sale (POS) systems that pair smartphones and or extra paperwork for me to deal with. It’s right there.” tablets with cashiers are able to enhance the shopping experience. New tablet-based POS systems afford independent businesses like retail bakeries to enhance operational Signing up for Square is a simple process. Users receive efficiency, speed transactions and achieve better fore- a free secure card reader in the mail that will attach casting of sales. to the earphone jack of an iPhone or iPad. The setup requires downloading the free Square Register app ShopKeep offers an example of a POS system that and then linking to the business’ bank account. Swiped is highly focused on the day-to-day concerns of payments are deposited to the account within one to merchants, offering stats, analytics and features that are two business days; sales analytics also are available in in tremendously valuable to members of the foodservice that time. Above: Today’s POS systems marry smartphones and tablets with The real-time turnaround on these stats allows cashiers to create a smooth shopping experience. IBIE 2013 / SPECIAL EDITION / 123

Table of Contents for the Digital Edition of IBIE, special edition & show preview -- 2013

IBIE, special edition & show preview -- 2013
Table of Contents
IBIE Perspective - Amid challenges, opportunities persist
State of the Industry - Dizzying changes among baking’s leaders
A changing of the guard
Making Baking History - Progress on Parade
Capital Spending Survey - Making the safe bet
Survey reaches wide sample
IBIE Tech - Going Mobile
ABA Perspectives - Big changes since IBIE 2010
ABA: On the Front Lines
Keep on track with FTRAC
Let's Keep on Truckin'
An Ounce of Prevention
BEMA Initiatives - Collaborative Solutions
Critical Issue: FSMA - Predict & Prevent
Court orders FDA to step up its efforts
Food Safety: ANSI/ASB/Z50.2
Equipment Advances - Clean and Simple
Formulating R&D - Brave New World
Intel about ingredient trends
Critical Issue: Commodity Prices - Long and Winding Road
Ingredients: Creating Simple Labels - Simple Options
Critical Issue: Sodium Reduction - How Low Can You Go?
Ingredients: Ancient Grains - What's Old is New Again
New Product Trends: Baked Foods - Change Afoot
New Product Trends: Snacks - Reinventing Snack Time
Special Section: Bake
The Next Cupcake?
Ingredient Transparency
Food trucks on the move
New Tech Tools
IBIE 2013: A World of Possibilities
Ready to Launch
Pizza Popularity
Revel in Vegas
2013 Exhibitor List
Ad Index

IBIE, special edition & show preview -- 2013