IBIE - 2022 Official Show Directory - 38

IBIEDUCATE
access to valuable information about the
health of their bakeries. We are going
to unpack the ways in which simple IoT
technologies and knowledge sharing can
lead to better maintenance planning,
execution and tracking.
Audience: Wholesale - Plant Operations
and Automation
Track: Plant Operations and Automation
11:00 AM - 12:00 PM
Re-thinking Your Process for
Sustainable Baking
Speaker: Marcel Sturkenboom, Bakery
Application Director, Lallemand Baking
Room: W313
Price: $30 if purchased as a single session;
or included in the Super Pass
More and more bakeries are integrating
Corporate Social Responsibility (CSR) initiatives
into their global business strategy.
One area of great interest involves the
implementation of environmental sustainability
measures such as reducing water
consumption and conserving fuel energy.
Challenging the optimum water/hydration
level is key when bakeries need to account
for water use and loss. Gluten development
depends on the available water at
the first phase of mixing. Gluten releases
the water during baking and the starch
absorbs most of the water when it's gelatinized
during baking which support the
bread structure. Free water needs to be
evaporated during baking to achieve the
right core temperature in the bread. Baking
is an important process step to monitor
when designing an energy-efficiency
program. Reducing bake time may lead to
important energy savings but should not
jeopardize oven spring, crumb structure,
crust formation and coloration, nor induce
moisture loss and weight loss.
To help in the implementation of water
conservation and energy-efficiency
programs, bakeries can now turn to
enzyme-based solutions to:
* Reduce water meter bills and oven
energy costs
* Stabilize dough and improve gas
retention of dough with lower hydration
levels
* Maintain production throughput
* Maintain product qualities
Audience: All Audiences, Suppliers
Track: Sustainability
1:30 PM - 3:30 PM
FDA is here - Now What?
Speaker: Judi Lazaro, Senior Director of
Global Sales, AIB International
Room: W314
Price: $30 if purchased as a single session;
or included in the Super Pass
Please join AIB International for this
fast-paced session on handling the FDA
Investigator that arrives at your facility.
From what to say and not say and what
to do when they leave. This session will
provide you the needed tools to succeed.
Audience: Food Safety and Sanitation
Track: Food Safety and Sanitation
1:30 PM - 2:30 PM
Fresh out of the Oven: Dawn's Latest
Trends and Insights Impacting the
Bakery Landscape
Speaker: Sarah Hickey, Senior Director of
Insights & Market Research, Dawn Foods
Global
Room: W305-306
Price: $30 if purchased as a single session;
or included in the Super Pass
Consumer preferences are evolving fast,
and it is more critical than ever that
bakers have the right resources to stay
ahead of these changes. At Dawn, we
partner with our customers to inspire
their bakery success every day. Our
research and insights into the consumer
trends landscape help bakers make more
informed business decisions and better
meet demands in the marketplace. The
Dawn Foods Insights & Market Research
team recently collected data across
dozens of syndicated sources, conducted
proprietary research and observed
customers and consumers firsthand across
various channels and regions globally.
Based on this approach, Dawn identified
the major shifts in consumer behavior that
every baker should know to keep their
business growing in the future.
In this educational, seminar session,
Sarah Hickey, Senior Director of Insights at
Dawn Foods, will share the latest research
and insights from Dawn's new global
trends report - including the future of
health and wellness foods and the lasting
impacts of COVID-19 - and provide concrete
tips to educate and inspire in these
growing areas.
Audience: Retail - Sales and Marketing
Track: Sales and Marketing
1:30 PM - 2:30 PM
How Health & Wellness Trends Influence
Snacking & Bakery Trends
Speaker: Suzy Badaracco, President,
Culinary Tides, Inc.
Room: W309-310
Price: $30 if purchased as a single session;
or included in the Super Pass
Issues influencing health and wellness
trends will be explored along with how
to successfully navigate them and white
space not yet discovered. Influencers will
be discussed as they pertain to the shaping
of marketplace trends and how they impact
the creation of new products. Health
and wellness issues layer benefits attractive
to consumers which create a winning
combination that can lead to making snack
and bakery products and menu items successful
in the marketplace. We will explore
consumer drivers - including trust, control
and prevention issues - and the biggest
media and consumer-driven issue in health
and wellness to date. The talk will examine
the several functional territories that snacks
and bakery can engage, and reveal their
birth patterns, parents, drivers and impact
on the resulting trends. The trend patterns
note more confident behaviors, a sense of
mindfulness, reserved experimentation, selfcare
and vulnerability. It also paints a more
complex landscape to navigate, but at the
same time more freedom to focus in areas
of interest or expertise for the industry.
Audience: All Audiences, Suppliers
Track: Business Trends
1:30 PM - 2:30 PM
Optimizing Omni-Channel Marketing
(Stand Out In Today's AttentionOverloaded
Audience)
Speaker: Bob Schnyder, Vice President of
Growth, BAKERpedia
Room: W315-316
Price: $30 if purchased as a single session;
or included in the Super Pass
Companies nowadays need to understand
that adopting an omni-channel marketing
strategy is vital to stand out in today's Internet
noise and attention-overloaded audience.
A company's ultimate goal should
be to find ways to maximize convenience
for the customer so that every interaction
with your company's brand - across different
channels - feels like it's part of one
seamless experience. Optimizing a successful
omni-channel strategy keeps your
38 | OFFICIAL IBIE SHOW DIRECTORY
IBIE - 2022 Official Show Directory

Table of Contents for the Digital Edition of IBIE - 2022 Official Show Directory
