IBIE - The Retailer's Guide to IBIE - July 2022 - 42

IBIEDUCATE
8:30 AM - 12:00 PM
GrowWise - Use Career Development
to Attract, Grow and Retain the Best
Employees in Today's Tight Labor
Market
Speaker: Robyn Clark, CEO, WinningWise
Room: W311-312 | Price: $30 if purchased as a
single session; or included in the Super Pass
The GrowWiseTM Career Development
Program is a proactive, thoughtful approach
to personal change and growth that enables
organizations to maximize individual's
performance and opportunities. This program
provides creative solutions and strategies
for leaders to apply in their organizations
to attract, engage, grow and retain talent.
GrowWise allows organizations to strengthen
the Employee Experience by providing career
development that is simple, practical and
relevant.
We believe every leader and every
employee will benefit from this innovative
approach to identifying personal areas of
development and growth. At WinningWise,
we know that real career success is shared,
and individuals achieve their full potential
when both individual and organizational
needs are met and offers are leveraged.
GrowWise offers a unique, well-researched
framework to identify what individuals
need and how to enhance organizational
performance by meeting the organization's
needs. And for leaders, this program
provides direction to better guide and
grow the careers of those on their team to
maximize their performance, engagement
and leadership. Participants walk away
with a fresh and " wiser " perspective on
career development for themselves and the
individuals they lead.
Audience: All Audiences
Track: Workforce
8:30 AM - 9:30 AM
Have Your Cake & Eat It Too? An
Introduction to the Profit First
Methodology for Bakers
Speaker: Nicole Bendig-Lamb, Owner/Lead
Instructor, Cake Business School, LLC
Room: W305-306 | Price: $30 if purchased as
a single session; or included in the Super Pass
Certified Profit First Professional, Nicole
Bendig-Lamb presents the foundational
concepts of the Profit First Cash Flow
Management System based on the work of
Best Selling Author of " Profit First, " Mike
Michalowicz. In this presentation, Nicole
explains why the traditional profit formula
of Sales - Expense = Profit is flawed. Nicole
will give you an overview as to why the
formula entrepreneurs use to calculate profit
actually inhibits it. Then, she will share a
new approach to profit - taking it first - that
instantly changes everything. With this simple
yet profound change, ANY business will
become instantly and permanently profitable
Audience: Retail - Sales and Marketing
Track: Sales and Marketing
8:30 AM - 9:30 AM
Implementing Hurdle Technology to
Reduce Food Safety and Recall Risks
Speaker: Daniel Unruh, Scientist, Sustainable
Food Solutions, Microbiology, Corbion
Room: W314 | Price: $30 if purchased as a
single session; or included in the Super Pass
Recalls are costly, for your brand and your
bottom line, and consumers everywhere want
to know that the food they consume is safe.
Manufacturers strive to reduce food safety
risks for customers and consumers. Learn
how you can add an additional hurdle against
pathogenic bacteria in flour during the milling
process and help ensure consumer safety
while protecting the quality of your finished
product with Lactic Acid.
Classroom Engagement:
* Understand the role lactic acid can play
in reducing pathogenic bacteria in flour,
therefore protecting your largest asset,
your brand
* Enhance your food safety program
* Learn what you can gain by adding
additional microbial hurdles in the milling
process
* Protect the quality of your finished product.
* Recognize the challenges the industry has
experience in the past.
Audience: Food Safety and Sanitation
Track: Food Safety and Sanitation
8:30 AM - 9:30 AM
Reinvigorating Breakfast: An Evolution
of Consumer & Flavor Drivers for
Snacks & Bakery
Speaker: Suzy Badaracco, President, Culinary
Tides, Inc.
Room: W309-310 | Price: $30 if purchased as
a single session; or included in the Super Pass
Food industry players must understand
the issues influencing breakfast trends to
successfully navigate them and uncover
white space not yet explored. Not only is the
current environment changing rapidly, but
there are also two Influences that are acting
independently (COVID-19, Inflation). With the
drivers in flux, looking at the past to model
the future is a flawed strategy as all the
drivers have changed. You will need a bank
of tools as you are not dealing with numbers,
you are dealing with scenario play. There may
be different scenarios that play out with more
than one pathway through each. Breakfast
messaging should evolve ahead of consumer
behavioral changes so they hit when
consumers are their most receptive. Other
influences including health and consumer
drivers will be discussed as they pertain to
how snacks and bakery intersect and align
with breakfast trends. Equally important
is the ability to differentiate between longand
short-lived trends. The trend patterns
note more confident behaviors: a sense
of mindfulness, reserved experimentation,
self-care and vulnerability. It paints a more
complex landscape to have to navigate, but
may offer more freedom to focus in areas of
interest or expertise for the industry.
Audience: All Audiences
Track: Business Trends
42 | RETAILER'S GUIDEBOOK
IBIE - The Retailer's Guide to IBIE - July 2022

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