inStorebuyer - July 2011 - 21

360

The Donut Opportunity
Donuts are no longer just a breakfast staple. Today, 63% of donuts are eaten outside of the breakfast daypart and enjoyed as a dessert or special treat . According to research from Dawn Foods ’ proprietary study, Dawn 360: Bakery Trends for Today & Beyond, 65% of people say they purchase donuts at least once a month, which means instore bakeries have an opportunity to capitalize on an

emerging trend in a way that will turn shoppers into loyal customers and grow their business more proﬁ tably. Instore bakeries are poised to become one of the go-to places for donuts by offering a unique assortment of great donuts and selling them throughout the day. It ’s no secret , bakeries that offer a uniquely delicious variety sell more donuts, and the right icings, glazes and toppings are critical in creating a distinctive donut program. In addition to the best Ready-To-Finish donuts in the industry, Dawn has a complete line of icings and glazes developed speciﬁcally for them. But it ’s not enough to have great products – bakeries also need the creative ﬂ air to add the decorative details. Dawn can help bring inspired ideas to life through our Ready-To-Finish Donut Program and built to tap into what consumers want and can help you effortlessly create special , customized donuts that will make your bakery the donut destination. Dawn is committed to helping you bring the latest trends into your bakery. When you choose Dawn, you get more than just delicious donuts; you also get everything you need to ﬁnish them and key insights to help sell them . Find out how you can make your bakery ’s donut program more proﬁ table. Contact your Dawn Foods representative to ﬁnd out more about our products and solutions that can help make your bakery their bakery.

The right icings, glazes and toppings are critical in creating a distinctive donut program.

63% 65%

of donuts are eaten outside the breakfast daypart.

Training Manual . What ’s more, Dawn offers expert advice on handling, merchandising and selling more donuts. Dawn is at the forefront of innovation with key knowledge

of people purchase donuts at least once a month.

of on-trend ﬂ avors that can help you create a unique variety of donuts like The Mojito, Chai Spice, Aztec Warrior, Lemon Crunch and others . Dawn’s RTF Donut Program is

“Dawn 360: Bakery Trends for Today & Beyond” is a proprietary study of Dawn Foods.

Solutions to make your bakery their bakery.
Insights. Experience. Dawn.

©2011 Dawn Food Products, Inc.

www.dawnfoods.com

1.800.248.1144

inStorebuyer - July 2011

Table of Contents for the Digital Edition of inStorebuyer - July 2011

BACON PACKAGING BREAKTHROUGH - Strengths Training
contents
front line news - Dawn Receives 3 Top Honors from Mrs. Fields
front line news - Boost Breakfast with Pillsbury Crescent Scrambles
front line news - Schnuck’s Jodi Schweiss Wins IDDBA Challenge
front line news - Caravan Names Business Development Manager
front line news - Hobart Supports “Lend a Hand” Charity
front line news - Barry Callebaut Launches Stevia-based Chocolate
front line news - Ready Pac Hires Executive Research Chef
front line news - Cake Shoppers Help the 911 Fund
front line news - Gonnella Offers AIB Baking Scholarship
Busy Bakery
EMPOWERING Startegies
consumer insight - QA with CSM Bakery Products
2011 Merchandising Tool kit
BAKERY
Deli
EQUIPMENT
CHEESE
Bakery Showcase
bakery products
Deli Showcase
deli products
Equipment & Packaging Showcase
equipment products
packaging products
product showcase
market place network
ad index
secret shopper
inStorebuyer - July 2011 - 1
inStorebuyer - July 2011 - 2
inStorebuyer - July 2011 - BACON PACKAGING BREAKTHROUGH - Strengths Training
inStorebuyer - July 2011 - 4
inStorebuyer - July 2011 - contents
inStorebuyer - July 2011 - 6
inStorebuyer - July 2011 - 7
inStorebuyer - July 2011 - front line news - Boost Breakfast with Pillsbury Crescent Scrambles
inStorebuyer - July 2011 - 9
inStorebuyer - July 2011 - front line news - Caravan Names Business Development Manager
inStorebuyer - July 2011 - 11
inStorebuyer - July 2011 - front line news - Hobart Supports “Lend a Hand” Charity
inStorebuyer - July 2011 - front line news - Barry Callebaut Launches Stevia-based Chocolate
inStorebuyer - July 2011 - front line news - Cake Shoppers Help the 911 Fund
inStorebuyer - July 2011 - front line news - Gonnella Offers AIB Baking Scholarship
inStorebuyer - July 2011 - Busy Bakery
inStorebuyer - July 2011 - 17
inStorebuyer - July 2011 - bb - 1
inStorebuyer - July 2011 - bb - 2
inStorebuyer - July 2011 - EMPOWERING Startegies
inStorebuyer - July 2011 - 19
inStorebuyer - July 2011 - 20
inStorebuyer - July 2011 - 21
inStorebuyer - July 2011 - 22
inStorebuyer - July 2011 - 23
inStorebuyer - July 2011 - 24
inStorebuyer - July 2011 - 25
inStorebuyer - July 2011 - consumer insight - QA with CSM Bakery Products
inStorebuyer - July 2011 - 27
inStorebuyer - July 2011 - 28
inStorebuyer - July 2011 - 29
inStorebuyer - July 2011 - 2011 Merchandising Tool kit
inStorebuyer - July 2011 - 31
inStorebuyer - July 2011 - BAKERY
inStorebuyer - July 2011 - 33
inStorebuyer - July 2011 - 34
inStorebuyer - July 2011 - 35
inStorebuyer - July 2011 - Deli
inStorebuyer - July 2011 - 37
inStorebuyer - July 2011 - 38
inStorebuyer - July 2011 - 39
inStorebuyer - July 2011 - EQUIPMENT
inStorebuyer - July 2011 - 41
inStorebuyer - July 2011 - 42
inStorebuyer - July 2011 - 43
inStorebuyer - July 2011 - CHEESE
inStorebuyer - July 2011 - 45
inStorebuyer - July 2011 - 46
inStorebuyer - July 2011 - 47
inStorebuyer - July 2011 - Bakery Showcase
inStorebuyer - July 2011 - bakery products
inStorebuyer - July 2011 - 50
inStorebuyer - July 2011 - 51
inStorebuyer - July 2011 - 52
inStorebuyer - July 2011 - Deli Showcase
inStorebuyer - July 2011 - deli products
inStorebuyer - July 2011 - 55
inStorebuyer - July 2011 - 56
inStorebuyer - July 2011 - 57
inStorebuyer - July 2011 - Equipment & Packaging Showcase
inStorebuyer - July 2011 - equipment products
inStorebuyer - July 2011 - 60
inStorebuyer - July 2011 - 61
inStorebuyer - July 2011 - packaging products
inStorebuyer - July 2011 - 63
inStorebuyer - July 2011 - product showcase
inStorebuyer - July 2011 - ad index
inStorebuyer - July 2011 - secret shopper
inStorebuyer - July 2011 - 67
inStorebuyer - July 2011 - 68
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