inStorebuyer - May 2012 - (Page 18)

foodserviceretail APPETIZING IDEAS FOR PREPARED FOODS Cooking Schools Consumers are hungry for new recipe ideas, and the supermarket industry is answering the call with a slew of innovative cooking classes and special culinary events. A recent report by NPD Group reveals that 40% of US consumers rely on a new recipe at least once a week to make any type of dish. At Dorothy Lane Market, corporate chef Carrie Walters travels the Dayton, OH, area to demonstrate recipes and educate shoppers about the latest trends in cooking. Her cooking demonstrations are popular events on local television programs. Her creations include DLM Original Marinara Sauce, DLM Cheese Spreads and DLM Homemade Dips. The Dorothy Lane Market deli features many of her recently developed recipes such as DLM Chicken and Grape Salad, DLM Parmesan Encrusted Tilapia, DLM Bean City Salad and DLM Garlic Herb Pasta. Additionally, new culinary foods are featured at the supermarket operator’s annual Food and Wine Show, which is growing in popularity every year. Dorothy Lane, which has three stores in the Dayton area, operates its own cooking school, which offers a full slate of monthly classes. The Dorothy Lane School of Cooking features series for different levels of enthusiasts, including beginners, families and couples. Featured instructors include Marilou Suszko, who shares techniques on providing shoppers with a basic knowledge of the canning process. She covers methods of preserving foods like freezing pestos all season long. Another popular class is called Bake Sale Classics, taught by Zebbie Borland, who shares her recipes for Jumbo Kitchen Sink Cookies; Granny’s Old-fashioned Butterscotch Bars; Black-Bottom Cupcakes; and Raspberry Cheesecake Bars with Almonds. Draeger’s Market, a four-store operator in northern California, has enhanced its culinary services over the years by adding a sausage kitchen and smokehouse, fully equipped bakery and enlarged deli kitchens, a fullservice restaurant, a nationally known cooking school, a complete cookware | 18 | inStorebuyer | May 2012 |

Table of Contents for the Digital Edition of inStorebuyer - May 2012

inStorebuyer - May 2012
Editor's Note - The Foodie Generation
Table of Contents
Table of Contents
Frontline news - Dawn to Unveil Cake Boss-Inspired Cakes
Frontline news - Enter America’s Best Raisin Bread Contest
Frontline news - Food Lion Launches Brand Strategy
Frontline news - Finalists to Compete at IDDBA Challenge
Frontline news - BJ’s Rolls Out Farm to Club
Frontline news - Rice Creates Nutrition Column
Frontline news - WinCo Enters Arizona Market
Foodservice Retail - Cooking Schools
Foodservice Retail - Partnering With Celebrities
Foodservice Retail - The Breakfast Club
Baking & Decorating - Gourmet Cookie Diversity
Baking & Decorating - Artsy Cake Writing
Baking & Decorating - Harris Teeter Puts the Icing on the Cake
Bakery Development - Cookies Remain Strong
Deli Development - Deli Salads Provide Summer Growth
Hot Times for Foodies
From the Instore to the Aisle
Garden of Opportunity
Staffing Chefs Makes Sense
Food Safety - Safety Steps
Health & Nutrition - Spring Season Produce
Cheese Corner - Comfortable and Adventurous
Cheese Corner - Cheese on the Rise
Product Trends
Product Showcase
Marketplace Network
Ad Index

inStorebuyer - May 2012

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