inStorebuyer - May 2012 - (Page 48)

Hot Times for Foodies Central Market features foods to delight every palate at its newest store in Dallas. by John Unrein We are the only full-service grocery retailer that has a special job description for “Foodies.” Our Foodies love food, and they dedicate themselves to tasting it, learning about it and sharing their knowledge with you (or anyone else who asks, for that matter). When you visit our stores, just look for Foodies — they’re the ones in the green and white striped aprons. – Central Market’s mission statement As America’s foodie generation keeps growing and evolving, H-EB’s Central Market offers a shining example of how to capture the hearts and appetites of this all-important shopper demographic. So just how many foodies are out there? It is impossible to pinpoint an exact number, given the ambiguity of the term (a foodie is defined as someone who has an avid interest in food trends). And yet it is safe to say there are millions — if not tens of millions. Celebrity chef Paula Deen alone is liked by 1.8 million fans on Facebook. There is also an important distinction to make between a foodie and a gourmet. The term “foodie” was coined in 1980 to describe people with a common interest in learning more about food. A gourmet might be classified as a higher distinction of food enthusiast — someone who shies away from eating anything but gourmet. For this reason, it is important for supermarkets to concentrate more of their efforts on foodies, because their numbers are far greater. Central Market gets the idea. And nowhere is this more evident than at Central Market’s newest Preston Royal store in Dallas, TX, which opened Feb. 15. A tour of this innovative destination supermarket reveals a myriad of features designed with foodies in mind. Bakery and deli products include artisan breads and desserts, house-made bialys, a custom sandwich bar, expanded New Yorkstyle deli products, car carryout and a coffee bar. Recent specials include flavorful meringue cookies filled with | 48 | inStorebuyer | May 2012 |

Table of Contents for the Digital Edition of inStorebuyer - May 2012

inStorebuyer - May 2012
Editor's Note - The Foodie Generation
Table of Contents
Table of Contents
Frontline news - Dawn to Unveil Cake Boss-Inspired Cakes
Frontline news - Enter America’s Best Raisin Bread Contest
Frontline news - Food Lion Launches Brand Strategy
Frontline news - Finalists to Compete at IDDBA Challenge
Frontline news - BJ’s Rolls Out Farm to Club
Frontline news - Rice Creates Nutrition Column
Frontline news - WinCo Enters Arizona Market
Foodservice Retail - Cooking Schools
Foodservice Retail - Partnering With Celebrities
Foodservice Retail - The Breakfast Club
Baking & Decorating - Gourmet Cookie Diversity
Baking & Decorating - Artsy Cake Writing
Baking & Decorating - Harris Teeter Puts the Icing on the Cake
Bakery Development - Cookies Remain Strong
Deli Development - Deli Salads Provide Summer Growth
Hot Times for Foodies
From the Instore to the Aisle
Garden of Opportunity
Staffing Chefs Makes Sense
Food Safety - Safety Steps
Health & Nutrition - Spring Season Produce
Cheese Corner - Comfortable and Adventurous
Cheese Corner - Cheese on the Rise
Product Trends
Product Showcase
Marketplace Network
Ad Index

inStorebuyer - May 2012