instore - March 2016 - (Page 32)

equipment & packaging LATEST INNOVATION Bakery Packaging LINDAR Instore bakery managers that make decisions with regard to packaging must consider a number of variables including, but not limited to, material, size, safety and the overall look of the packaging. The decision makers need to consider their customers' preferences as well as staff when they choose which packaging options to use for instore bakery items. Gaining Momentum want to go into the store and quickly grab a snack or items to put together for lunch or dinner," Tilley says. SOURCE: NIELSEN Food safety issues have demanded notice from all involved in the foodservice business. And while most foodservice safety issues are addressed by manufacturers before hitting the instore bakery, the concern has trickled down. "Tamper evident seems to be something that instore people are looking for, or at least trying to figure out what they're going to do," Fosse says. Whether or not there is an overwhelming fear of food tampering in a supermarket bakery, tamperevident packaging provides peace of mind to both the retailer and consumer. "It's food safety and just making sure that the consumer knows that the package, whether it's done at the store or it's product that was brought in, they know it hasn't been tampered with," Fosse adds. applications, upscale, clear packaging best shows off the quality of the food contents and often results in increased impulse buys," says Jack Tilley of Inline Plastics Corp. Dave Fosse, director of marketing for Lindar Corp. agrees, "Bars and brownies, single-serve, small portion desserts and snack size all seem to be trending." Lindar Corp. offers its Simply Secure line of packaging for the instore bakery. The line makes it easy for stores to offer consumers the security that tamper evident provides. "The closure is very similar to snap closures that they already know how to work with and it's a very intuitive design," Fosse says. Consumers can look at the product in the case and see that it's secure, he adds. North America: consumers' preferred retail channels for snacks (2014) 1. grocery 64% 2. mass merchandiser 30% 3. Discount 16% Convenience 16% Single-serve packaging fits in nicely with another consumer trend that reflects a shift in supermarket bakery shopping, "the rise of on-the-go eating and snacking preferences for time stressed consumers who 32 * MARCH 2016 * instore Fosse says that a lot of the existing tamper evident packaging is geared Single serve packaging is necessary for the American snacking trend. INLINE PLASTICS Single-serve packaging appeals to consumers who want decadence without the guilt. But shoppers also enjoy the freedom to pay less for a smaller portion rather than being forced to buy an entire, multi-portion dessert when they just want a single treat at the moment. "For these

Table of Contents for the Digital Edition of instore - March 2016

instore - March 2016
Editor's Note - Going Green
Table of Contents
News - On Our Radar
Cover Story - Efficient Equipment
Commissary Insider - Insight Insider: Hill Country Bakery builds a brand name
Food Safety: Monitoring cross-contamination
Equipment: Reducing Waste
Product Category Spotlight: Retailing Fresh Fruits
Technology: Inventory Tools
Research and Development: Cleaner Eating for the Mobile Consumer
Product Knowledge - Seasonal Salads
Merchandising - Summer Picnics
Specialty Insights - Imported Cheese
Equipment & Packaging - Bakery Packaging
Promotions - Ads on the Go
Product Trends
Product Showcase

instore - March 2016