instore - May 2016 - 89
merchandising
selection of food items. Toronto-based startup teaBOT will install an
efficient self-serve kiosk, allowing customers to personalize tea by
mixing up to three of 18 different teas and herbal ingredients.
Popular New York-based vegan restaurant "by CHLOE." will offer guests
a diverse menu of plant-based foods, including burgers, salads, market
specials, pastas and sweets that can be enjoyed in the restaurant, taken
to-go or to a communal dine-in experience elsewhere in the store.
To provide shoppers with added convenience, 365 by Whole Foods
Market stores will offer online ordering and delivery services
through Instacart.
"With each store, we're looking to curate a unique experience. Allegro's
craft brew bar will provide a casual place for Silver Lake residents to
relax before or after they shop, while teaBOT's unique service will
offer a quick, yet deeply personalized tea-making experience," says
Jeff Turnas, president of 365 by Whole Foods Market. "We've really
dedicated ourselves to partnering with like-minded companies that
are doing new and interesting things in their respective field to bring a
truly unique shopping experience that complements our thoughtfully
curated selection of foods."
Two additional locations will open in 2016, in Bellevue, Washington,
and Portland, Oregon. Up to 10 stores are expected to open in 2017.
Turnas, a 20-year Whole Foods Market veteran, will serve as president
of 365 by Whole Foods Market. Turnas, who has held various leadership positions on both the product and operations fronts, will be based
at the company's headquarters in Austin, Texas.
"We are excited to introduce 365 by Whole Foods Market to bring
healthy foods to even more communities with a fresh, quality-meetsvalue shopping experience that's fun and convenient," Turnas says. "A
modern, streamlined design with innovative technology and a carefully curated product mix will offer an efficient and rewarding way to
grocery shop."
Kroger's Community Concept
Another significant development in grocery store design involves
The Kroger Co., which is testing a new community-focused grocery
store concept called Main & Vine. The smaller-footprint format, with
its first location in Gig Harbor, Washington, combines local, specialty
and everyday products at affordable prices, according to Rodney
McMullen, chairman and chief executive officer.
"It re-imagines the modern grocery shopping experience, placing in
the middle of the store fresh produce and bulk items, along with an
event center where shoppers can enjoy cooking demonstrations, food
and beverage tastings and find a new recipe idea for dinner tonight,"
McMullen says. "Customer feedback has been very positive."
Main & Vine is part of the Cincinnati-based supermarket giant's
broader strategy of "trying different approaches to connecting with
consumers," McMullen adds. The store is designed to serve a customer
segment that "we don't think anybody out there is really serving."
"With each store, we're looking to
curate a unique experience."
Jeff Turnas, president of 365 by Whole Foods Market
"As you know, we've had phenomenal success in natural and organic
over the last several years, and we really see customers continuing
to see that as important," he says. "But with that said, there are certain
items where the customer still wants to buy everyday stuff. And when
you look at Main & Vine, what we're trying to do is merge those two pieces
but connect at a local level a little deeper than we normally would."
Kroger continues to see sales growth in its Simple Truth and Simple
Truth Organic lines of private label products. McMullen said Simple
Truth line sales were approximately $1.5 billion in 2015, an increase
from about $1.3 billion in 2014.
Describing the Main & Vine concept's target consumer, McMullen said
it is a shopper who is "overly influenced on speed and convenience
for a dinner and a little bit more bent for natural and organic." Kroger
leveraged data from its 84.51˚ customer insights technology unit to
determine which items to sell at Main & Vine, offering an expanded
fresh assortment, local products such as coffee, cheese and bakery
items, and a wide selection of natural and organic products under the
company's Simple Truth brand and national brands, such as Justin's
and Annie's.
"Needless to say, there's a lot going on at Kroger," McMullen says. "We
are creating a seamless experience for our customers, whether experimenting with new formats, driving digital engagement or launching
new corporate brand products. We believe that combining Kroger's
culture of innovation with our culture of opportunity will continue to
support our growth."
"Healthier Checklanes"
One of the more subtle yet notable store design and merchandising
trends of the year comes from Aldi Inc., which is introducing Healthier
instore * MAY 2016 * 89
Table of Contents for the Digital Edition of instore - May 2016
instore - May 2016
Editor's Note - Retail Foodservice: Enjoy the show
Table of Contents
News - On Our Radar
Spotlight - By the Numbers - Muffins
Product Knowledge - Need to Know: Pulses
Functional Flours
Cover Story - Don't Forget Boomers Just Yet
IDDBA Coverage - The man behind the plan
Speaker lineup
IDDBA Product Spotlight
Commissary Insider - Insight Insider: New name, same high quality for FreshPro
Food Safety: Making sanitizing easier
Equipment: Portion Control
Product Category Spotlight: Improving flexibility with baked goods
Product Knowledge: Put Some Sweets in Your Deli Meats
Research and Development: Managing Allergens: Steps to Prevent a Recall
Specialty Insights - Consider: Local Cheeses
Feature - Natural Progression
Feature - Traditional quality
Equipment & Packaging - Latest Innovation: Single-serve
Bad Packaging: The quickest way to lose your most loyal customers
Feature - Focus on Food Safety
Merchandising - On Display: Food-forward design
Feature - Pleight of the bumble bee
Product Showcase
Ad Index
instore - May 2016 - FC1
instore - May 2016 - FC2
instore - May 2016 - instore - May 2016
instore - May 2016 - 2
instore - May 2016 - Editor's Note - Retail Foodservice: Enjoy the show
instore - May 2016 - 4
instore - May 2016 - 5
instore - May 2016 - Table of Contents
instore - May 2016 - 7
instore - May 2016 - News - On Our Radar
instore - May 2016 - 9
instore - May 2016 - 10
instore - May 2016 - 11
instore - May 2016 - 12
instore - May 2016 - 13
instore - May 2016 - Spotlight - By the Numbers - Muffins
instore - May 2016 - 15
instore - May 2016 - Product Knowledge - Need to Know: Pulses
instore - May 2016 - 17
instore - May 2016 - Functional Flours
instore - May 2016 - 19
instore - May 2016 - Cover Story - Don't Forget Boomers Just Yet
instore - May 2016 - 21
instore - May 2016 - 22
instore - May 2016 - 23
instore - May 2016 - 24
instore - May 2016 - 25
instore - May 2016 - 26
instore - May 2016 - 27
instore - May 2016 - IDDBA Coverage - The man behind the plan
instore - May 2016 - 29
instore - May 2016 - 30
instore - May 2016 - 31
instore - May 2016 - Speaker lineup
instore - May 2016 - 33
instore - May 2016 - 34
instore - May 2016 - 35
instore - May 2016 - 36
instore - May 2016 - 37
instore - May 2016 - 38
instore - May 2016 - 39
instore - May 2016 - IDDBA Product Spotlight
instore - May 2016 - 41
instore - May 2016 - 42
instore - May 2016 - 43
instore - May 2016 - 44
instore - May 2016 - 45
instore - May 2016 - 46
instore - May 2016 - 47
instore - May 2016 - 48
instore - May 2016 - 49
instore - May 2016 - 50
instore - May 2016 - Commissary Insider - Insight Insider: New name, same high quality for FreshPro
instore - May 2016 - COM2
instore - May 2016 - COM3
instore - May 2016 - COM4
instore - May 2016 - COM5
instore - May 2016 - COM6
instore - May 2016 - COM7
instore - May 2016 - COM8
instore - May 2016 - COM9
instore - May 2016 - Food Safety: Making sanitizing easier
instore - May 2016 - COM11
instore - May 2016 - Equipment: Portion Control
instore - May 2016 - COM13
instore - May 2016 - COM14
instore - May 2016 - COM15
instore - May 2016 - Product Category Spotlight: Improving flexibility with baked goods
instore - May 2016 - COM17
instore - May 2016 - Product Knowledge: Put Some Sweets in Your Deli Meats
instore - May 2016 - COM19
instore - May 2016 - Research and Development: Managing Allergens: Steps to Prevent a Recall
instore - May 2016 - COM21
instore - May 2016 - COM22
instore - May 2016 - COM23
instore - May 2016 - COM24
instore - May 2016 - Specialty Insights - Consider: Local Cheeses
instore - May 2016 - 52
instore - May 2016 - 53
instore - May 2016 - 54
instore - May 2016 - 55
instore - May 2016 - 56
instore - May 2016 - 57
instore - May 2016 - Feature - Natural Progression
instore - May 2016 - 59
instore - May 2016 - 60
instore - May 2016 - 61
instore - May 2016 - 62
instore - May 2016 - 63
instore - May 2016 - 64
instore - May 2016 - 65
instore - May 2016 - Feature - Traditional quality
instore - May 2016 - 67
instore - May 2016 - 68
instore - May 2016 - 69
instore - May 2016 - 70
instore - May 2016 - 71
instore - May 2016 - 72
instore - May 2016 - 73
instore - May 2016 - Equipment & Packaging - Latest Innovation: Single-serve
instore - May 2016 - 75
instore - May 2016 - Bad Packaging: The quickest way to lose your most loyal customers
instore - May 2016 - 77
instore - May 2016 - 78
instore - May 2016 - 79
instore - May 2016 - 80
instore - May 2016 - 81
instore - May 2016 - Feature - Focus on Food Safety
instore - May 2016 - 83
instore - May 2016 - 84
instore - May 2016 - 85
instore - May 2016 - 86
instore - May 2016 - 87
instore - May 2016 - Merchandising - On Display: Food-forward design
instore - May 2016 - 89
instore - May 2016 - 90
instore - May 2016 - 91
instore - May 2016 - Feature - Pleight of the bumble bee
instore - May 2016 - 93
instore - May 2016 - 94
instore - May 2016 - 95
instore - May 2016 - Product Showcase
instore - May 2016 - 97
instore - May 2016 - Ad Index
instore - May 2016 - 99
instore - May 2016 - 100
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