instore - July 2016 - (Page COM10)
Product Category Spotlight:
Cooked, cured meats
By Ryan Atkinson
oday's end consumers are looking
for flavor. They want bold tastes,
new experiences and something
they may not be used to. While more
traditional meats will always be a staple in commissary production, perhaps
the inclusion of some modern - or
not-so-modern - favorites can spark
ideas and boost sales.
T
While charcuterie and the like are far
from new - prepared meat products
centering around bacon, ham, pâtés
and confit have been around for centuries -it is undoubtedly seeing a rise in
popularity, especially when it comes to
non-traditional meats.
Alexian Pâté & Specialty Meats had its
line of what it says are refined products
on display at June's IDDBA show. The
company offers a number of ideas for
the use of pâtés - mixtures of ground
meat and fat minced into a spreadable
paste -that could easily be formatted
for central kitchen use. Instead of egg
salad sandwiches, a course-cut pate
can be layered on a sliced baguette with
tomato and lettuce. Pre-packaged pâté
platters, with popular garnish companions like fruit slices, grapes, cherry
tomatoes, cheese and cured meats are
also an option.
Pâté can also be fashioned into a dip,
packaged and paired with pita chips.
Lightly mashed vegetable or vegan pâté
lends itself perfectly to this idea.
Smoked, cured or brined meats can
also lend themselves to new, flavorful
salad creations. Zoe's Meats, which
also displayed at IDDBA, offers a number of new salad options. A spicy charcuterie froutosalata, for example, can
be a refreshing fruit salad with a touch
of spice and fine meats. Prociutto, dry
-cured coppa, mortadella pistachio, and
garlic and herb turkey breast are added
to peach, nectarine, strawberries, mint,
garlic and more for a healthy, packageready salad.
But taking advantage of these cured
meats doesn't have to include a recipe.
It can be as simple as mastering the
construction of a good charcuterie
board and offering that as an alternative to packaged meat trays. According to Epicurious, charcuterie strategy
doesn't have to be complex.
Two ounces of charcuterie per person
the package will feed should be enough,
considering the richness of the meat.
A decent variety of textures - think
hard salami, something soft like pâté,
something tangy like a sour sausage
and something that can be warmed up
if the consumer wishes - will give customers, and the end consumer, a more
exciting experience to sell and buy.
PHOTO: RYAN ATKINSON
As far as slicing goes, salami obviously is best sliced cold. Ham and other
meats are best sliced as thin as possible.
Garnishes and condiments, particularly those that add acid and crunch, pair
well with charcuterie. Fennel salad
with lemon and oil, pistachios, olives,
nuts, mustard and pickles are all good
recommendations.
If pairing the meats with cheese, a good
option is offering regional cheeses, especially those that offer a difference in
texture.
PHOTO: RYAN ATKINSON
10 * JULY 2016
*
commissary INSIDER
If done well, these higher-end cooked
meats can offer great alternatives to
more traditional pre-packaged items
sold in supermarkets and some c-stores.
Table of Contents for the Digital Edition of instore - July 2016
TARGET AUDIENCE More on millennials
ON OUR RADAR
BY THE NUMBERS Cupcakes
Millennial mindset
The end of Big Food?
commissary INSIDER - July 2016
Insight Insider: Mrs. Gerry’s builds room to grow
Yes, there is a Mrs. Gerry
Food Safety: Corrugated packaging vs. reusable plastic containers (Part 1 of 2)
Equipment: Flexibility with depositors
Product Category Spotlight: Cooked, cured meats
Technology: High pressure pasteurization
Research and development: Hard-boiled eggs: the next big thing for graband- go snacking
NEED TO KNOW Malt & molasses
CONSIDER Trending cheese flavors
LATEST INNOVATION Labor savers
ON DISPLAY Grab-and-go lunch
FIRST TO MARKET
product showcase
AD INDEX
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