instore - September 2016 - 32
product knowledge
NEED TO KNOW
Waffles on the go
For those of us that love breakfast at any time of day and happen to
also have a sweet tooth, a revolution is coming, and that revolution's
name is waffles.
Individually wrapped, grab-and-go Belgian waffles aren't yet widely
available in the US market, but are poised to break into it over the
next year after multiple companies came to show off their wares
throughout this summer's industry conventions.
While
the iron
is hot
"Here I see that the real Belgian-type waffles have only been recently
introduced into the retail market in the US," he says, "and it's having a
good acceptance. And at this point, we think it's important to share and
show the American consumers how the classic and genuine Belgian
waffle really is."
While now in Spain, the owners of Punto Gaufre started making their
waffles after emigrating from Belgium, and while their technique has
evolved with kitchen technology, their long-held family recipe remains
the same.
"What made us succeed in the
market was its high quality and
amazing taste - it started as a
handmade and artisanal process.
Now that time has passed, we
use a modern and advanced
system for production, but what
never changes is the secret recipe."
Antonio Rodriguez
32 * SEPTEMBER 2016 * instore
B WAFFLE!
While maple and corn-based syrups are
the most popular waffle topping
in the US, European consumers
prefer fruit preserves and sauces
like chocolate, hazelnut and
dulce de leche.
BEL GAUFRE
One of those - B Waffle - is manufactured in Spain by Punto
Gaufre and will soon be available in club, retail, dollar and
convenience stores thanks to Newberry Specialty Bakers, says
spokesman Antonio Rodriguez. Rodriguez represented B Waffle at
the IDDBA convention in June and works closely with all of the businesses pulling together to bring B Waffle to the US, and is particularly
adamant about the authenticity of his product's flavor and texture.
Table of Contents for the Digital Edition of instore - September 2016
instore - September 2016
Editor's Note - Teamwork: Natural partnerships
Table of Contents
News - On our radar
Spotlight - By the numbers: Deli soups
Cover story - Let's work together
Product Correlation Strategies
Commissary Insider - September 2016
Insight Insider - Freshway Foods
Food Safety - FSMA's Sanitary Transportation Rule
Equipment - Making conveyors fit
Product Category Spotlight - Prepared deli side dishes and salads
Technology - Luminometer monitoring
Research and development - Functional ingredients for nutrition fortification
Preview - What's in store at IBIE?
Feature - Bringing the heat
Specialty Insights - Consider: Yogurt parfaits
Equipment & Packaging - Latest innovation: Packaging
Product Knowledge - Need to know: Waffles on the go
Merchandising - On display: Resurrecting cupcakes
Product Trends - First to Market
Product Showcase
Ad Index
instore - September 2016 - instore - September 2016
instore - September 2016 - 2
instore - September 2016 - Editor's Note - Teamwork: Natural partnerships
instore - September 2016 - 4
instore - September 2016 - 5
instore - September 2016 - Table of Contents
instore - September 2016 - 7
instore - September 2016 - News - On our radar
instore - September 2016 - 9
instore - September 2016 - Spotlight - By the numbers: Deli soups
instore - September 2016 - 11
instore - September 2016 - Cover story - Let's work together
instore - September 2016 - 13
instore - September 2016 - 14
instore - September 2016 - Product Correlation Strategies
instore - September 2016 - 16
instore - September 2016 - 17
instore - September 2016 - Insight Insider - Freshway Foods
instore - September 2016 - CI2
instore - September 2016 - CI3
instore - September 2016 - CI4
instore - September 2016 - CI5
instore - September 2016 - Food Safety - FSMA's Sanitary Transportation Rule
instore - September 2016 - CI7
instore - September 2016 - CI8
instore - September 2016 - CI9
instore - September 2016 - CI10
instore - September 2016 - CI11
instore - September 2016 - Equipment - Making conveyors fit
instore - September 2016 - CI13
instore - September 2016 - Product Category Spotlight - Prepared deli side dishes and salads
instore - September 2016 - CI15
instore - September 2016 - Technology - Luminometer monitoring
instore - September 2016 - CI17
instore - September 2016 - CI18
instore - September 2016 - CI19
instore - September 2016 - Research and development - Functional ingredients for nutrition fortification
instore - September 2016 - CI21
instore - September 2016 - CI22
instore - September 2016 - CI23
instore - September 2016 - CI24
instore - September 2016 - 18
instore - September 2016 - Preview - What's in store at IBIE?
instore - September 2016 - 20
instore - September 2016 - 21
instore - September 2016 - Feature - Bringing the heat
instore - September 2016 - 23
instore - September 2016 - 24
instore - September 2016 - 25
instore - September 2016 - Specialty Insights - Consider: Yogurt parfaits
instore - September 2016 - 27
instore - September 2016 - Equipment & Packaging - Latest innovation: Packaging
instore - September 2016 - 29
instore - September 2016 - 30
instore - September 2016 - 31
instore - September 2016 - Product Knowledge - Need to know: Waffles on the go
instore - September 2016 - 33
instore - September 2016 - 34
instore - September 2016 - 35
instore - September 2016 - Merchandising - On display: Resurrecting cupcakes
instore - September 2016 - 37
instore - September 2016 - 38
instore - September 2016 - 39
instore - September 2016 - Product Trends - First to Market
instore - September 2016 - Product Showcase
instore - September 2016 - Ad Index
instore - September 2016 - 43
instore - September 2016 - 44
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