instore - November 2017 - com - 5

Insight Insider

some kind of visibility for the product,
but to actually provide the packaging in
roll form," he says. "It's providing a paper
film structure in roll form that they can
run on their equipment to package the
bread that then goes into the supermarket. It can be a fully baked product or a
majority baked bread."
This could help both ends of the transaction. For supermarkets and their previously mentioned labor shortages, the
need to remove multiple handlings of the
bread could be key. If they can get prepackaged artisan breads from the wholesale baker that can simply be taken out
of the box and put on the shelf, it's a huge
labor savings.
On the other hand, it opens a new production area for the wholesale bakery.
They wouldn't just be baking the bread,

IT'S IMPORTANT FOR CONSUMERS TO SEE THE PRODUCT WHEN BUYING ARTISAN BREADS.
PHOTO: NOVOLEX

but also packaging it in an artisan bread
bag. But those new dynamics would be
highly desired by many potential supermarket customers.
"It's simple, consistent execution," Wood
says. "It requires no additional work on

their end to be able to take it from where
it's been manufactured, take it out of the
box and put it on the shelf. It's something
we're starting to see requests for. We've
answered questions about capabilities,
test materials and how they could convert their equipment."

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*

NOVEMBER 2017 * 5



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Table of Contents for the Digital Edition of instore - November 2017

instore - November 2017
Editor's Note - Artisan bread rising
CONTENTS
Specialty Insights - CONSIDER: Italian cheeses
Merchandising - ON DISPLAY: Flatbreads
Retail Report - Healthy meets affordable
Commissary Insider
Packaging: Meeting the needs of artisan bakers
Food Safety: Labeling-based food recalls
Equipment: Labor, cost savings in sandwich production
Spotlight - BY THE NUMBERS: Deli meats
Special Report - Artisan Bread
Product Trends
Product Showcase
AD INDEX
instore - November 2017 - instore - November 2017
instore - November 2017 - 2
instore - November 2017 - Editor's Note - Artisan bread rising
instore - November 2017 - 4
instore - November 2017 - 5
instore - November 2017 - CONTENTS
instore - November 2017 - 7
instore - November 2017 - Specialty Insights - CONSIDER: Italian cheeses
instore - November 2017 - 9
instore - November 2017 - Merchandising - ON DISPLAY: Flatbreads
instore - November 2017 - 11
instore - November 2017 - 12
instore - November 2017 - 13
instore - November 2017 - Retail Report - Healthy meets affordable
instore - November 2017 - 15
instore - November 2017 - 16
instore - November 2017 - 17
instore - November 2017 - 18
instore - November 2017 - Packaging: Meeting the needs of artisan bakers
instore - November 2017 - com - 2
instore - November 2017 - com - 3
instore - November 2017 - com - 4
instore - November 2017 - com - 5
instore - November 2017 - Food Safety: Labeling-based food recalls
instore - November 2017 - com - 7
instore - November 2017 - com - 8
instore - November 2017 - com - 9
instore - November 2017 - Equipment: Labor, cost savings in sandwich production
instore - November 2017 - com - 11
instore - November 2017 - com - 12
instore - November 2017 - com - 13
instore - November 2017 - com - 14
instore - November 2017 - com - 15
instore - November 2017 - com - 16
instore - November 2017 - 19
instore - November 2017 - 20
instore - November 2017 - 21
instore - November 2017 - 22
instore - November 2017 - Spotlight - BY THE NUMBERS: Deli meats
instore - November 2017 - Special Report - Artisan Bread
instore - November 2017 - 25
instore - November 2017 - 26
instore - November 2017 - 27
instore - November 2017 - 28
instore - November 2017 - 29
instore - November 2017 - 30
instore - November 2017 - 31
instore - November 2017 - 32
instore - November 2017 - 33
instore - November 2017 - 34
instore - November 2017 - 35
instore - November 2017 - 36
instore - November 2017 - 37
instore - November 2017 - 38
instore - November 2017 - 39
instore - November 2017 - Product Trends
instore - November 2017 - Product Showcase
instore - November 2017 - AD INDEX
instore - November 2017 - 43
instore - November 2017 - 44
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