instore - December 2017 - 15
cover story
Grab
-andgo
Publix also drives sales with combo choices. A half-sub and side option,
for example, sells for just $5. That can be pared with a regular salad, an
LTO salad or other side items.
What's old is new
Products with simple ingredient lists and that are made freshly every
day are in demand these days. In the Publix bakery, that's been a way of
life for decades.
"Take our buttercream for example," Reynolds says, showcasing the
sweet frosting on cakes, cookies and more. "It is made every day, right
here, with real butter, sugar, and not much else. And it's been made
daily for decades. It's another thing that has always been a favorite with
our customers."
In fact, Reynolds says the instore bakery is the perfect place to showcase what Publix strives to offer throughout the store - quality food
with real ingredients. Fresh bread, baked in LBC bakery ovens, has
a short shelf life, offering customers the highest quality while also
keeping them coming back for more.
"That's what I think is so great about our bakery: we stay true to
those things," she says. "The things we're founded on still exist today.
Everything is minimally processed and fresh."
What is new, specifically in Publix's Virginia locations, are small cases
on the floor outside the bakery department that hold grab-and-go
cookies, croissants, muffins, turnovers and more.
http://www.novacartusa.com
Table of Contents for the Digital Edition of instore - December 2017
instore - December 2017
EDITOR'S NOTE -- Publix’s differentiators
CONTENTS
SPOTLIGHT - BY THE NUMBERS
COVER STORY -- Publix on the move
COVER STORY -- 'Natural' Private label
COVER STORY -- A new take on meal kits
commissary INSIDER
INSIGHT INSIDER -- 2017 in review
FOOD SAFETY/HEALTH -- Legislation
OPERATIONS -- Energy solutions
EQUIPMENT -- The sous vide emergence
NEWS -- NEED TO KNOW
CATEGORY PERSPECTIVE -- Beyond grocery
SPECIALTY INSIGHTS -- CONSIDER
CONVENTION COVERAGE -- The power of private
MERCHANDISING -- ON DISPLAY
PRODUCT TRENDS -- FIRST TO MARKET
PRODUCT SHOWCASE
instore - December 2017 - instore - December 2017
instore - December 2017 - instore - December 2017
instore - December 2017 - 2
instore - December 2017 - EDITOR'S NOTE -- Publix’s differentiators
instore - December 2017 - 4
instore - December 2017 - 5
instore - December 2017 - CONTENTS
instore - December 2017 - 7
instore - December 2017 - SPOTLIGHT - BY THE NUMBERS
instore - December 2017 - 9
instore - December 2017 - COVER STORY -- Publix on the move
instore - December 2017 - 11
instore - December 2017 - COVER STORY -- 'Natural' Private label
instore - December 2017 - 13
instore - December 2017 - 14
instore - December 2017 - 15
instore - December 2017 - COVER STORY -- A new take on meal kits
instore - December 2017 - 17
instore - December 2017 - 18
instore - December 2017 - INSIGHT INSIDER -- 2017 in review
instore - December 2017 - com - 2
instore - December 2017 - com - 3
instore - December 2017 - com - 4
instore - December 2017 - com - 5
instore - December 2017 - FOOD SAFETY/HEALTH -- Legislation
instore - December 2017 - com - 7
instore - December 2017 - com - 8
instore - December 2017 - com - 9
instore - December 2017 - OPERATIONS -- Energy solutions
instore - December 2017 - com - 11
instore - December 2017 - com - 12
instore - December 2017 - com - 13
instore - December 2017 - EQUIPMENT -- The sous vide emergence
instore - December 2017 - com - 15
instore - December 2017 - com - 16
instore - December 2017 - NEWS -- NEED TO KNOW
instore - December 2017 - CATEGORY PERSPECTIVE -- Beyond grocery
instore - December 2017 - 21
instore - December 2017 - SPECIALTY INSIGHTS -- CONSIDER
instore - December 2017 - 23
instore - December 2017 - 24
instore - December 2017 - 25
instore - December 2017 - CONVENTION COVERAGE -- The power of private
instore - December 2017 - 27
instore - December 2017 - MERCHANDISING -- ON DISPLAY
instore - December 2017 - 29
instore - December 2017 - 30
instore - December 2017 - 31
instore - December 2017 - PRODUCT TRENDS -- FIRST TO MARKET
instore - December 2017 - PRODUCT SHOWCASE
instore - December 2017 - 34
instore - December 2017 - 35
instore - December 2017 - 36
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