Milling & Baking News Corporate Profiles - 2015 - (Page 10)

Grain-based Industry Review: Foods Grain-based Foods Grain-based foods Premium and specialty products in the spotlight I n recent years, the largest commercial bread bakers in the United States have made moves to strengthen their position in what could be characterized as the mass market for bread - traditional white pan bread and the most commonplace variety bread selections. In 2015, the focus has been quite different. Over the past year, Grupo Bimbo S.A.B. de C.V., Flowers Foods, Inc. and others have announced initiatives aimed at boosting their positions in the premium and specialty market. This focus toward higher end contrasts with major steps both Bimbo and Flowers took in recent years, acquiring the largest mass-market bakers in the United States. In 2011, Grupo Bimbo acquired the North American fresh bakery business of the Sara Lee Corp., catapulting Bimbo into the position of the largest baking company in the United States. In 2014, Bimbo acquired Canada Bread Company, Ltd., a leading baker and marketer of sliced bread, buns, bagels, English muffins and tortillas in Canada, frozen bread in North America, and LEADING FRESH LEADING FRESH bread vendors 1 2 3 4 5 6 7 8 9 specialty bakery goods in the United Kingdom. Flowers in 2013 made its largest acquisition ever in the commercial bread market with the purchase of most of the bread baking assets of Hostess Brands, Inc. Bimbo's acquisition gave Bimbo Bakeries USA a relatively new but highly successful brand in the bread market - Sara Lee, which today is the second largest U.S. bread brand as measured by unit sales. With its acquisition from Hostess, Flowers added numerous brands to its portfolio, including the wounded but still iconic Wonder brand. While Flowers has had success in its efforts to revive the Wonder bread brand, the overall market for fresh bread was down 0.98% in unit sales in the 52 weeks ended Aug. 9, 2015, according to data from Information Resources, Inc. The weakness was tilted toward the lower end of the market as defined by price per unit. For example, private label bread sales were down 1.8% in unit sales over the past year, a rate of decline Dollar sales Flowers Foods Bakeries L.L.C. $1,557,583,744 Earthgrains Baking Companies, Inc. $794,532,032 Bimbo Bakeries USA, Inc. $697,287,296 Pepperidge Farm, Inc. $673,919,872 Arnold Products, Inc. $540,215,872 Orograin Bakeries Products, Inc. $293,672,256 Aunt Millie's Bakeries, Inc. $187,055,008 United States Bakery $139,791,888 Lewis Bakeries, Inc. $135,307,968 Private label $2,108,904,960 Total $8,871,372,800 % change from year ago 4.3% -4.7% -1.2% 2.1% -5.4% -6.2% -1.5% 4.3% -2.4% -3.6% -0.6% bread brands 1 2 3 4 5 6 7 8 9 Nature's Own Brownberry Sara Lee Oroweat Pepperidge Farm Sunbeam Pepperidge Farm Swirl Pepperidge Farm Farmhouse Wonder Private label Total Dollar sales $855,845,312 $355,398,624 $334,607,456 $326,067,648 $220,754,752 $182,495,024 $170,849,776 $136,140,976 $124,201,992 $2,108,904,960 $8,871,372,800 % change from year ago 1.1% -8.5% -0.1% -3.5% 4.5% -6.1% -2.9% 7.0% -5.4% -3.6% -0.6% Data for 52 weeks ended Aug. 9, 2015 Total U.S. - Multi-outlet with C-Store (Supermarkets, Drugstores and Mass Market Retailers, Gas/C-Stores, Military Commissaries and Select Club & Dollar Retail Chains) Source: Information Resources, Inc. 10 \ October 2015 Milling & Baking News * Food Business News * Baking & Snack * Meat+Poultry Corporate Profiles

Table of Contents for the Digital Edition of Milling & Baking News Corporate Profiles - 2015

Milling & Baking News Corporate Profiles - 2015
Table of Contents
Editorial - With growth elusive, its pursuit only intensifies
Industry Review: Grain-based Foods
Industry Review: Packaged Foods
Can K-Cups kick-start soup?
Industry Review: Beverages
Industry Review: Meat and Poultry
Industry Review: Dairy
Industry Review: Confectionery
Industry Review: Food Service
Industry Review: Clean Label
Company Overview - Grupo Bimbo S.A.B. de C.V.
Company Overview - Campbell Soup Co.
Company Overview - Coca-Cola Co.
Company Overview - ConAgra Foods, Inc.
Company Overview - Flowers Foods, Inc.
Company Overview - General Mills, Inc.
Company Overview - The Hain Celestial Group, Inc.
Company Overview - The Hershey Co.

Milling & Baking News Corporate Profiles - 2015