Corporate Profiles - 2024 - 20

GRAIN-BASED FOODS
saw the return of Goldfish Frank's RedHot crackers. More recently, though,
the company has turned to a different trending flavor: dill pickle.
" Fan passion for new Goldfish flavors is a constant source of inspiration
for us, " said Janda Lukin, senior vice president and chief marketing
officer of Campbell's Snacks. " Overwhelming demand on social media
and even a petition for a pickle flavor fueled the creation of our new
Spicy Dill Pickle cracker. "
Santa Monica, Calif.-based Mavericks Snacks introduced sandwich
crackers at Whole Foods Market stores nationwide. Available in peanut
butter and cheddar cheese varieties, the crackers contain 8 grams of
whole grains per serving.
" We're a family-forward snacking platform really looking to change the
game, " said Garrison Jones, president of Mavericks. " The cracker options tailored
toward families are a fairly stagnant list - and our goal is to change
that with innovation delivering on taste, quality, wholesomeness and fun. "
DOORS OPENING FOR BAR CATEGORY
The bar category is one in which broader industry trends often serve
LEADING CENTER STORE
bar/finger snack cakes vendors
Dollar sales
1 McKee Foods Corp.
2 J.M. Smucker Co.
3 Grupo Bimbo SAB de CV
4 Starbucks Coffee Co.
5 Mondelez International, Inc.
6 Flowers Foods LLC
7 Cookies United LLC
8 Patisserie Les Comtes
9 Horizon Food Group
Private label
Total
$432,785,664
$197,268,840
$103,463,658
$72,823,000
$57,587,027
$46,649,083
$5,299,969
$5,105,338
$2,600,348
$12,759,987
$960,787,664
% change
from
year ago
7.1%
-4.7%
-8.8%
12.8%
-11.8%
1.0%
-59.3%
523.6%
-19.5%
-59.9%
-2.1%
Data for 52 weeks ended July 14, 2024
Total US - Multi-outlet with C-Store (Supermarkets, Drugstores and Mass Market Retailers,
Gas/C-Stores, Military Commissaries and Select Club & Dollar Retail Chains)
Source: Circana OmniMarket Total Store View
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Corporate Profiles - 2024

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