Meat&Poultry - July 2013 - 76

EQUIPMENT ESSENTIALS • ADVERTORIAL

Cutting-edge blades
Food-processing blades are critical to any meat packing or processing plant. Bob
Senesac, Director of Marketing, at Personna Industrial located in Verona, Va., explains
during a Meat&Poultry interview that all blades aren’t the same.
qualities. Our products provide the critical
performance that processors, the world
over, demand.
M&P: All industrial skinner blades aren’t
the same. What are the main points of
difference Personna skinner blades have
over the competition?

M&P: Tell us about Personna and its
involvement/history in the US meat &
poultry industry.
Senesac: Personna food-processing
blades have been manufactured for
more than 30 years to the exacting
specifications of food processors in the US
and Europe. The use of superior materials
and a grinding process that provides the
sharpest, most durable edges available,
has been the advantage Personna has
over other manufacturers. Personna is
developing new technologies that will
provide a step-change in blade processing,
making products that are even sharper
and more durable. As Personna has done
in the past, we will continue to provide
the highest-quality products available to
our processing partners, products with
superior yield, durability and sharpness
that are unmatched.
M&P: When meat and poultry plants are
looking to acquire industrial skinner blades,
what features should they insist upon?
Senesac: Processors should insist on highquality blades that provide an excellent
value for their business. Those blades must
be sharp, durable and have an excellent
yield. Personna products have those

Personna is the best choice. We are
improving all aspects of our processing
blade offerings. We are committed to
providing customers around the world
with superior products.
M&P: What advice can you give meat
and poultry processors about properly
maintaining industrial skinner blades?

Senesac: Personna starts with superior
materials, using stainless and carbon steels Senesac: At Personna, we believe blade
of the highest-quality available. The steel
handling is a crucial component when
we use is specific to this application and
delivering quality blades to the equipment.
only sold by a few steel mills. Superior raw
We would encourage customers to handle
material is just one factor. In addition, our
the blades as little as possible. We take
heat treatment, full cryogenic temper and
great care to maintain the edge quality
grinding processes
create the quality
of edge that no
one else can
deliver. Personna
also provides
blades for a variety
“Personna starts with superior
of processing
equipment that
materials, using stainless and carbon
deliver exactly what
steels of the highest-quality available.”
processors are
looking for. In the
very near future, we
will introduce new products that will push
when packaging the blades. We have
that envelope even further.
adapted special packaging procedures
to ensure that the edge quality delivered
M&P: What is your company currently
is as high as the ground product. We
working on in new product development? encourage our customers to handle
the blades carefully and install them
Senesac: We are developing new blades
appropriately. Maintenance of the edge
that will provide processors with the
from packaging to installation is critical.
appropriate edge geometries to match
their processing environment. We are
For more information, visit
also researching new technologies
foodprocessing.personnablades.com
that will allow Personna to become the
or phone (800) 336-4061.
global leader in food processing blade
performance. We have adopted a new
tagline at Personna, “When It Matters.”
We believe when quality, durability and
sharpness matter, when performance
is critical and failure is not an option,
http://foodprocessing.personnablades.com
Meat&Poultry - July 2013

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