Meat & Poultry -- January 2014 - 37

BSE - THE COST

Acord is also disappointed that the
case did not spark implementation of

long enough to prevent widespread

maintaining domestic consumer con-

cases of BSE."

fidence [with good reason because it's

a national animal-identification sys-

USDA's Undersecretary for Food

the largest market for US beef and you

tem, which had been discussed for

Safety at the time was Elsa Murano.

have to prioritize resources in a cri-

years and partially developed by 2003.

Her takeaway about the bans is this:

sis] that it was not easy to focus on an

"Not having an animal-trace-

"Perhaps the international arena could

international strategy," Frazier adds.

ability system in place contributed

have been handled better in the sense

"The standard domestically, and

significantly to international mar-

that visits with trade partners could

we thought internationally, was that

ket losses," he charges, "We could

have included food-safety experts,

'science-based' information would rule

not demonstrate to trading partners

not just policy officials, to convince

the day," adds Terry Stokes, NCBA

that we could trace all the cohorts of

them of the science behind our safety

president at the time. "Ten years later,

the cow in the index case. We could

claims," she says.

BSE remains to some governments

not convince government officials

The government and industry

more often a politically emotional dis-

in importing countries that this was

probably should have been more ag-

ease rather than an animal-health dis-

a single case and there would not be

gressive from day one with the US

ease," Stokes says. But one day in the

more to follow. Those countries re-

trading partners, says Kendal Fra-

future, he is confident many people

membered the steady trickle of cases

zier of the National Cattlemen's Beef

will conclude that there was a "tad

in the EU and gave the US no credit

Association (NCBA). "Government

bit of overreaction" to a disease that

for having had a feed ban in place

and industry were so focused on

has now nearly disappeared.

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