Meat&Poultry -- April 2014 - 21

jensen meat co.

"We recently hired a new marketing company [NSTIG8
Inc. Carlsbad, Calif.] to help us with a lot of our brand
marketing and public relations," Olivera says.
But some things haven't changed. "We started out as
an organization known for its flexibility in operations and
for being a leader in driving food safety," Olivera says.
"That hasn't changed...they remain core values of our
company...as well as being flexible and transparent. [Bob
Jensen's] business philosophy, food-safety philosophy and
much more remain integral parts of the company strategy."

New plant
Jensen Meat Co.'s new plant manufactures 250 SKUs

Abel Olivera

"We started out as an
organization known for its
flexibility in operations and for
being a leader in driving food
safety...that hasn't changed."

of retail and foodservice products. It processes individually quick-frozen (IQF) and fresh patties in different

next year. The plant also processes a small percentage

shapes, lean/fat ratios and value-added products under

of turkey and pork sausage under the Jensen label. Cur-

both Jensen and private-label brands. Fifty percent of its

rently, 80 percent of products produced are frozen, 20

retail products are under the Jensen label. The company

percent are fresh/refrigerated. All products are distrib-

plans to increase its Jensen branded business during the

uted west of the Mississippi and consist of 65 percent

Skinning and Derinding Blades
from American Cutting Edge
We are a world class supplier of meat
skinning blades for all equipment
including Townsend/MarelTM, MajaTM,
WeberTM and all other OEMs.*
* Our premium Stainless Steel
is cryogenically hardened to
optimize blade consistency

Contact us for skinner
blade pricing & samples,
as well as additional info
on other custom blade
capabilities.

americancuttingedge.com/skinner
m/skinner

877-584-7265
*We are not an authorized dealer for all OEMs

www.MeatPoultry.com * April 2014 * Meat&Poultry *

21



http://www.americancuttingedge.com/skinner

Meat&Poultry -- April 2014

Table of Contents for the Digital Edition of Meat&Poultry -- April 2014

Meat&Poultry -- April 2014 - 1
Meat&Poultry -- April 2014 - 2
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Meat&Poultry -- April 2014 - IPPE-1
Meat&Poultry -- April 2014 - IPPE-2
Meat&Poultry -- April 2014 - IPPE-3
Meat&Poultry -- April 2014 - IPPE-4
Meat&Poultry -- April 2014 - IPPE-5
Meat&Poultry -- April 2014 - IPPE-6
Meat&Poultry -- April 2014 - IPPE-7
Meat&Poultry -- April 2014 - IPPE-8
Meat&Poultry -- April 2014 - IPPE-9
Meat&Poultry -- April 2014 - IPPE-10
Meat&Poultry -- April 2014 - IPPE-11
Meat&Poultry -- April 2014 - IPPE-12
Meat&Poultry -- April 2014 - IPPE-13
Meat&Poultry -- April 2014 - IPPE-14
Meat&Poultry -- April 2014 - IPPE-15
Meat&Poultry -- April 2014 - IPPE-16
Meat&Poultry -- April 2014 - IPPE-17
Meat&Poultry -- April 2014 - IPPE-18
Meat&Poultry -- April 2014 - IPPE-19
Meat&Poultry -- April 2014 - IPPE-20
https://digital.meatpoultry.com/sosland/mp/meatpoultry-november-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-june-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-may-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-april-2024
https://digital.meatpoultry.com/sosland/mp/meatpoultry-march-2024
https://digital.meatpoultry.com/sosland/mp/special-supplement-bacon-trends-technology-march-2024
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-december-2023
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2023
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-meat-trends-technology-july-2023
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https://digital.meatpoultry.com/sosland/mp/meatpoultry-december-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-november-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-october-2022
https://digital.meatpoultry.com/sosland/mp/special-supplement-ground-beef-trends-technology-september-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-september-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-august-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-july-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-june-2022
https://digital.meatpoultry.com/sosland/mp/special-supplement-meat-alternative-trends-and-technology-may-2022
https://digital.meatpoultry.com/sosland/mp/meatpoultry-may-2022
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