"brought me in to enact a turnaround. This was my first foray into the meat business." Two years later, Fallon executed the sale of Columbus from private-equity firm Endeavour Capital to Arbor Investments, which owns the company today. FROM MARKETING TO MEAT What attracted him to work with a meatspecialty business on the West Coast and to Columbus Foods, was its focus on a niche that showed great potential for growth. "I strongly feel it was the premium position of these kinds of products in the meat-processing world," he says. Since its founding, Columbus Foods has operated as what is known in Italy as a salumeria, making salame and deli meats. "I believe the company to be the best in the world, making small batches with only the finest cuts of meat," he says. "We make the productshttp://www.conedrive.com http://www.afstexas.com