Winter Issue 2022 - 56

Fully pre-let, the Cube, owned by
Nuveen, is a 175-000-square-foot
(16,300 sq m) office building near
the Berlin main train station and
the Reichstag Building, seat of
the German parliament. The Cube
features smart heating, cooling,
and lighting.
GROWING
PAINS
for Green Investing
Whether or not investment in sustainable buildings is currently profitable, green fund
managers argue it is best to begin making changes now.
BENNETT VOYLES
Wildfires in California, floods in Germany,
drought in Australia. Channel surf the news on any
given day and you are likely to see evidence that
climate change is beginning to affect the lives of
people all over the world.
Obviously, something needs to be done to lower
the production of greenhouse gases believed to
be causing this extreme weather-and just as obviously,
part of the solution will involve the buildings
in which people spend as much as 90 percent of
their time. What is less obvious is that many developers
say all the retrofitting and rethinking they
need to do will present a profitable business opportunity.
54
URBAN
LAND
WINTER 2022
The Case for Green Profit
Often, proponents claim, a green building is cheaper
to operate, less financially risky, and-depending
on the sector-more attractive to prospective tenants.
In some European cities, for example, office
buildings that have earned the highest ratings for
sustainability now enjoy a 10 to 20 percent rental
premium over ordinary buildings, says Abigail Dean,
global head of strategic insights for global investment
manager Nuveen Real Estate.
Real estate also has an advantage in that the story
is easier to tell, says Sam Adams, chief executive officer
of Vert Asset Management, which markets a green
JOCHEN GITTEL / SHUTTERSTOCK.COM

http://www.SHUTTERSTOCK.COM

Winter Issue 2022

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