ILMA Compoundings May 2017 - 50

Cross Connections
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a favorable public perception of the Asian lubricants sector.
Discussions are already underway with several like-minded
bodies on establishing mutually beneficial affiliations.
Secondly, ALMA will undertake and support the development of high-quality lubricant products. The association
will use its influence to remove barriers to innovation and
the production of quality lubricants, whether regulatory,
knowledge-based or practical issues.
ALMA's primary positioning is to bridge the gap between
policy, research and industry practice. As such, ALMA will
endeavor to provide input to technical bodies on behalf of
members and to identify, monitor, report and respond to
public policy issues affecting the Asian lubricants industry.
Encouraging collaboration from lubricant companies will
more effectively advance our collective interests.
Activity will also include promoting industry best practices
and guidance on ethical standards throughout the region, and
enabling (noncompetitive) collaboration between individuals
and companies to further support innovation and growth.
Finally, and perhaps most importantly, delivering exceptional value to members is a guiding principle. While the
value proposition for ALMA will evolve over time, central
to member services is the creation of a strong organizational
structure that caters to the needs of all members, the delivery of an effective networking environment that nurtures
member participation, and protecting and advancing member interests in industrywide issues.

MAY 2017

| COMPOUNDINGS | ILMA.ORG

ALMA will also look to develop and implement effective
education and communication initiatives to delineate advice, news and legislative change, and to encourage professional development. ALMA will act as a clearing house for
the distribution of technical knowledge.
Later this year, we aim to form an initial steering committee, define an organizational structure and confirm the
association's headquarters. We hope to be in a position to
accept memberships later this year.
The communication program and ongoing calendar of activities will likely commence in early 2018. We plan to have
the first ALMA meeting in conjunction with F+L Week
2018, which will be held in Macao from March 6-9, 2018.
An exhibition is one of the early initiatives being planned by
ALMA, with a target date of November 2018, likely to be
held in Kuala Lumpur, Malaysia.
For more information on ALMA, or to register for ongoing updates, visit www.alma2018.org.
Villena-Denton is editor-in-chief and CEO of F+L Asia
Ltd., based in Hong Kong. She started covering the oil
industry in 1984, after completing her Master of
Journalism from the University of California, Berkeley.
Since 1992, she has been based in Asia-Pacific, from where she reports on
the global fuels and lubricants industry. She initiated the first Fuels and
Lubes Asia Conference in 1995 in Singapore, the industry's premier annual
event in the region, which has been dubbed F+L Week since 2010.

http://www.cannoninstrument.com http://www.alma2018.org http://www.ILMA.ORG

ILMA Compoundings May 2017

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